Community Marketing Lead

BUSINESS INTRODUCTION

Majid Al Futtaim Holding is the leading shopping mall, retail, communities, entertainment developer and operator in the Middle East, North Africa, and Central Asia regions. With over 43,000 people, revenues of over US$ 11 Billion, and operations in 18 countries. Some of the iconic brands we carry include Mall of the Emirates, Carrefour, All Saints, Lego, City Center, Abercrombie & Fitch, & Vox Cinemas. We believe in making Great Moments for Everyone, Every day.

JOB TITLE

Community Marketing Lead | MAF LifeStyle | Marketing and Communications Department

ROLE SUMMARY

Community Marketing Lead is responsible for creating brand awareness and building brand loyalty through impactful community activations. The role focuses on establishing locally relevant relationships and creating meaningful, long-term partnerships with studios, brand ambassadors, and local communities to reach new guests and strengthen lululemon’s community presence.

ROLE PROFILE

• Build and maintain relationships with shopping centers and local studios.
• Manage community initiatives and related costs, ensuring compliance with the approved budget.
• Develop and sustain strong professional relationships with Store Ambassadors and Store Teams.
• Organize and oversee photoshoots with ambassadors and local athletes within the community.
• Ensure full compliance with brand standards across all community activations.
• Liaise with and leverage relationships with key players in local athletic communities and affiliated studios.
• Act as a brand guardian for all community requests, ensuring smooth communication, planning, and implementation of events.

REQUIREMENTS

• Bachelor’s degree in marketing.
• Minimum of 5 years’ experience in marketing or event management, ideally within the fitness or lifestyle industry.
• Excellent communication skills.
• Must be a strong team player with the ability to build collaborative relationships.

WHAT WE OFFER

• At Majid Al Futtaim, we’re on a mission to create great moments, to spread happiness, to build, experiences that stay in our memories for a lifetime. We’re proud to say that over the past 27 years, we have built a reputation as a regional market leader in what we do. Join us!
• Work in a friendly environment, where everyone shares positive vibes and excited about our future.
• Work with over 45,000 diverse and talented colleagues, all guided by our Leadership Model.