Connections Manager/Senior Manager for The Coca-Cola Company

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  
  

EssenceMediacom

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary And Impact

EssenceMediacom is seeking a Connections Manager/Senior Manager for The Coca-Cola Company to play a key role in developing and executing effective, multi-channel media strategies for The Coca-Cola Company. This role will focus on ensuring the successful implementation of media plans, optimizing campaign performance, and fostering strong day-to-day client relationships. The ideal candidate will be a hands-on leader with a solid understanding of the media landscape, a data-driven approach, and excellent communication skills to manage specific client initiatives and internal teams.

Key Responsibilities

• Strategic Implementation & Oversight: Oversee the execution of defined media strategies across traditional and digital channels, ensuring alignment with client objectives and campaign goals. Provide guidance on tactical media choices.
• Campaign Management & Optimization: Lead the day-to-day management, execution, and ongoing optimization of media campaigns. Monitor performance against KPIs, identify areas for improvement, and work closely with activation teams to implement adjustments.
• Client Communication & Management: Serve as a primary point of contact for specific client initiatives, providing regular updates, addressing inquiries, and ensuring client satisfaction on project-level deliverables.
• Cross-Functional Collaboration: Collaborate effectively with internal teams (e.g., analytics, creative, social) and external partners to ensure cohesive and integrated campaign delivery.
• Team Supervision & Mentorship: Supervise and mentor a team of media planners/buyers, providing guidance on campaign execution, problem-solving, and professional development.
• Performance Analysis & Reporting: Utilize media analytics to track campaign performance, generate insights, and prepare clear reports for clients, demonstrating the effectiveness of media investments.
• Budget Oversight: Manage allocated media budgets for specific campaigns or projects, ensuring efficient spending and adherence to financial guidelines.
• Industry Awareness: Stay informed about current media trends, new technologies, and competitive activities relevant to assigned projects.
  
  

Qualifications

• Experience: Minimum of 4-5 years of experience in media planning and buying, with a proven track record of managing successful media campaigns.
• Expertise: Strong understanding of the media landscape, including digital and traditional channels. Experience in data-driven campaign optimization.
• Leadership: Demonstrated ability to lead and mentor a small team, fostering a collaborative and results-oriented environment.
• Client Focus: Proven ability to manage client communications effectively and build positive working relationships.
• Analytical Skills: Proficiency in media analytics tools and platforms, with the ability to interpret data and translate it into actionable recommendations.
• Communication: Excellent written and verbal communication skills in both Turkish and English. Ability to present information clearly and concisely.
• Education: Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
  
  

Why Join Us?

• Impactful Work: Contribute directly to the media success of a global brand like The Coca-Cola Company.
• Professional Growth: Opportunities for hands-on experience and development within a dynamic agency environment.
• Collaborative Team: Work as part of a supportive and innovative team.
  
  

If you are a driven media professional ready to take on a leadership role in managing and optimizing media campaigns for a leading brand, we invite you to apply for the Connections Manager/Assoc. Director position at EssenceMediacom.

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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