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Roles & Responsibilities:

  • Research and write SEO-optimized content, including blog posts, website pages, product descriptions, and landing pages.
  • Conduct keyword research to identify content opportunities and optimize for search engines.
  • Implement on-page SEO techniques, including meta titles, descriptions, headings, and internal linking.
  • Collaborate with the marketing and SEO teams to develop content strategies aligned with business goals.
  • Edit and proofread content to ensure clarity, accuracy, and consistency.
  • Stay updated with the latest SEO trends, Google algorithm updates, and content marketing strategies.
  • Monitor and analyze content performance using tools like Google Analytics and Search Console.

Key Responsibilities:

  • Create original, brand-aligned content.
  • Write for blogs, social media, and brochures.
  • Research automotive topics.
  • Plan content strategy.
  • Use SEO best practices.
  • Collaborate with teams.
  • Edit and proofread.
  • Adapt content for platforms.
  • Monitor performance.
  • Ensure brand consistency.

Qualification & Skills:

  • Bachelor’s degree in Marketing, Communications, Journalism, or related field.
  • 2-3 years of experience in content writing, preferably in automotive or related industries.
  • Strong writing, storytelling, and copyediting skills.
  • Knowledge of SEO best practices and digital marketing strategies.
  • Familiarity with social media platforms and content management systems.
  • Ability to research automotive industry trends and create relevant content.
  • Proficient in English; Arabic skills are a plus.
  • Experience with editing and proofreading for accuracy and clarity.
  • Training or certification in content writing, digital marketing, or SEO is advantageous.
  • Portfolio of writing samples demonstrating automotive or technical knowledge is beneficial.
  • Skills in visual storytelling and multimedia content creation add value.
  • Basic understanding of digital tools and technologies for content publishing and analytics.

Technical Competencies:

  • Strong writing, editing, and SEO skills.
  • Familiar with social media and CMS.
  • Researches automotive trends and creates relevant content.
  • Knows digital tools for publishing and analytics.
  • Basic multimedia content skills.

Behavioral Competencies:

  • Good communication and teamwork.
  • Detail-oriented and creative.
  • Adaptable to market and platform changes.
  • Self-motivated with time management.
  • Customer-focused with UAE market awareness.
  • Open to feedback and improvement.

Job Type: Full-time

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