Key Responsibilities:
- Content Development & Publishing: Create and publish engaging, original content for digital platforms, including social media, blogs, and websites.
- Strategy & Collaboration: Work with the digital marketing team to develop content strategies that align with business goals.
- Ensure all content adheres to brand standards and communicates effectively with the target audience.
- Trend Analysis & Research: Stay updated on industry trends, audience preferences, and digital media best practices to keep content relevant and innovative.
- Multimedia Content Creation: Develop high-quality multimedia content such as images, videos, and infographics in collaboration with designers and external vendors when needed.
- Content Calendar Management: Maintain and manage content calendars to ensure consistent and timely delivery of all campaigns and posts.
- Performance Monitoring & Optimization: Monitor the performance of content using analytics tools, generating insights, and refining strategies accordingly. Ensure all content is optimized for search engines (SEO) and meets accessibility standards.
- Collaboration & Coordination: Work closely with departments like design and film to create cohesive and impactful content.
- Technology Integration: Stay informed about emerging digital tools and platforms, incorporating them into content strategies to enhance performance and engagement.
Qualifications & Requirements:
- Bachelor’s or Master’s degree in a relevant field.
- Experience: Fresher/1 year experience with relevant knowledge
- Prior Experience of RJ/Social media reel making would be preferable.
Skills:
- Exceptional writing and editing skills in English.
- Proficiency in managing social media platforms and understanding audience behavior.
- Familiarity with SEO principles and content optimization techniques.
- Strong ability to multitask, meet deadlines, and maintain attention to detail.
- Analytical skills to interpret data and make informed decisions.
- Excellent communication and teamwork abilities.
- Creativity and passion for crafting engaging and innovative content.
Job Types: Full-time, Contractual / Temporary
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person