We're Wrangler Air Conditioning. Family-owned, San Antonio-based, honest HVAC done right. We're hiring a dedicated content creator, and we want this to be the best content position in the trades.
What we want to build
A daily, docu-style look at what actually happens at an HVAC company: service calls, tough diagnoses, wins, the crew, the customers, and yes, the owner. Think shop-floor storytelling mixed with behind-the-scenes founder content, cut into a long-form piece for YouTube and a steady stream of short-form for TikTok, Reels, and Shorts.
Our tone's friendly Texas. Not corporate. Not salesy. Just real.
What you'll own
You're running the whole content operation on day one.
- Riding along with our techs to job sites, shooting real diagnostics, repairs, and installs
- Capturing the owner's day: calls, quotes, management, customer visits, family-business moments
- Editing one daily long-form piece plus 2-5 short-form cut-downs
- Writing hooks, titles, captions, and thumbnail copy that earn the click without being cringe
- Posting and scheduling across YouTube, TikTok, Instagram, Facebook
- Replying to comments and DMs in our voice, flagging hot leads to the team
- Reviewing analytics, testing new formats, reporting monthly on what's working
You're right for this if
- You've got a reel or portfolio we can watch today
- You can shoot and edit on your own and make it look great
- You understand short-form algorithms and can prove it with numbers
- You know hooks, pacing, captions, and thumbnails cold
- You live in San Antonio or you're willing to move (this role rides along in the field)
- You've got reliable transportation and flexible daytime availability
- You can write. Captions, titles, descriptions, all of it.
- You take direction well and bring your own ideas
Bonus points
- You've built your own audience
- Light motion graphics / text overlay chops
- You're comfortable on camera yourself
- Trades, construction, or service business experience
- You know SEO basics and how to title for search
The setup
- Starts as a 1099 contractor. We pay $2k to $6k/mo based on experience, output, and time you're putting in.
- Prove you can deliver, we move you to a W2 full-time role.
- Bring your own gear. If something's missing (lav mics, truck mount, storage, drone, etc.), we buy it.
- Footage, accounts, and final files stay with Wrangler.
How to apply
Send:
- Links to 2-3 pieces of work you're proudest of (long or short, any niche)
- A 60-second Loom or selfie video telling us why this job, in your voice
- One rough idea for a Wrangler AC short-form video you'd make in your first week
- Your rate expectation and earliest start date
Subject line: Content Creator: [Your Name]. We read every application. No ghosting. Send it to careers@wranglerac.com.
Pay: $20.00 - $35.00 per hour
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: In person