Job Overview
We are seeking a dynamic and innovative Content Creator / Social Media Partner to elevate our brand’s digital presence. In this role, you will craft compelling content, manage social media channels, and develop engaging campaigns that resonate with our target audience. Your creative vision and strategic mindset will drive brand awareness, foster community engagement, and support our marketing objectives. This paid position offers an exciting opportunity to influence brand perception across multiple platforms while honing your skills in digital marketing and content development.
Duties
- Develop and execute creative content strategies tailored for various social media platforms including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Produce high-quality visual content using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to enhance brand storytelling.
- Manage social media accounts with scheduling tools such as Hootsuite and Buffer, ensuring consistent posting and timely responses to audience interactions.
- Conduct social listening to monitor brand mentions, industry trends, and competitor activities to inform content planning.
- Optimize content for SEO by conducting keyword research and applying best practices to increase organic reach and visibility.
- Analyze web analytics and social media metrics using Google Analytics and platform insights to measure campaign performance and refine strategies.
- Collaborate with public relations teams to develop branding initiatives, promotional campaigns, and e-commerce content that align with overall marketing goals.
- Engage in relationship management by interacting authentically with followers, influencers, and partners to build a vibrant online community.
- Edit videos for social media using video editing software to create engaging multimedia content that captures attention.
- Stay current on digital marketing trends, platform updates, and emerging tools to continuously innovate content approaches.
Qualifications
- Proven experience in content creation, social media management, or digital marketing roles with a portfolio showcasing your work.
- Proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Strong understanding of social media platforms’ algorithms, advertising options like Facebook Advertising.
- Knowledge of SEO principles, keyword research techniques, web analytics (Google Analytics), and social listening tools.
- Excellent proofreading skills with an eye for detail to ensure high-quality content output.
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
- Strong communication skills with the ability to collaborate effectively across teams including public relations and marketing departments.
- Experience in photography or video editing is a plus but not mandatory; a willingness to learn is essential. Join us as a Content Creator / Social Media Partner if you’re passionate about storytelling through digital channels! Bring your creativity, strategic thinking, and enthusiasm for digital marketing to help us connect authentically with our community while advancing your career in a vibrant environment!
Pay: $17.00 - $25.00 per hour
Benefits:
People with a criminal record are encouraged to apply
Work Location: Hybrid remote in San Luis Obispo, CA 93405