Content Lead, Creative Works

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Minimum qualifications:

Bachelor's degree or equivalent practical experience.
11 years of experience in digital media, sales, marketing, or product roles.
Experience identifying client’s challenges to defining customer and product strategy, enabling long-term opportunities.
Experience with Creative strategy or direction on YouTube.

Preferred qualifications:

Experience with Influencer Marketing and Project Management.
Experience providing product and domain expertise and lead end-to-end responsibilities for product area related client projects for one or multiple customers to increase product adoption.
Experience establishing and advancing goals and priorities, balancing the needs of Google Product Areas, the sales organization, and customers.
Ability to influence executive level stakeholders with engaging objectives to address customer product needs and close agreements.

About the job

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

A powerhouse for YouTube creative excellence, our dynamic team of agreement leads, strategists, creatives, producers, analysts, and business experts sits at the heart of the sales organization. We support Google’s largest advertisers with sponsorships and custom creator content, guiding brands from foundational best practices to unique audience intelligence. We anticipate emerging trends and broker exclusive creators and cultural partnerships, ensuring every campaign on the planet's most influential video platform is as effective as possible.

As a Content Lead, you will help clients and agencies develop impactful, emotionally resonant and business defining branded content on YouTube. You will be passionate about the platform, stay on top of YouTube trends and formats and are huge creators/content fans. You will have deep knowledge to work for clients looking to develop relevant relationships with audiences new and old.

Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

The US base salary range for this full-time position is $138,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

Co-ideate, design, and help pitch custom digital marketing programs for Google’s premier ad clients. Support on holistic program creative, strategy and structure.
Support the production process during content initiatives with our partners. Maintain vendor relationships, lead project management, ensure quality of work and happy clients and partners.
Manage/support larger content team initiatives such as development of marketing materials (case studies, sizzle reels).
Educate and arm Business Unit and Sales with materials for client conversations to inspire new opportunities through the support of scaled materials thought leadership.
Track trends, dive into research using Google and external tools, track programs both internal and external, follow creators and watch YouTube content on a daily basis.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

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