Content Marketing Manager

About Us

We are a family-owned HVAC and oil delivery business, proudly serving our community since 1989. With a strong customer base, modern technology, and a culture that values integrity, quality service, and team support, we are looking for a Marketing Manager to help us grow and strengthen our market presence. Our business is founded on honesty, integrity, respect, and safety and we are looking for someone with those values to join our team.

Position Summary

The Marketing Manager will be responsible for developing, executing, and measuring marketing strategies that increase brand awareness, generate leads, and strengthen customer relationships. This role requires a hands-on, versatile marketer who can manage both strategic planning and day-to-day execution in a small-business environment. Hours are flexible and eventually this can turn into a full time position. This is an in person position at our physical office location.

Key Responsibilities

Content Creation & Brand Storytelling

• Develop compelling written, visual, and video content that highlights the company’s brand, services, and customer success stories.
• Manage the creation and scheduling of social media posts across multiple platforms.
• Ensure brand voice and messaging are consistent across all marketing channels.

Marketing Strategy & Budget Management

• Identify, evaluate, and prioritize marketing initiatives that align with company goals.
• Develop and manage the annual marketing budget, allocating resources effectively.
• Track and report on ROI for all marketing efforts.

Digital Marketing

• Manage Google Ads campaigns, including AdWords strategy, budget, keyword optimization, and performance tracking.
• Oversee website content updates, SEO, and online presence to drive inbound leads.
• Monitor analytics and adjust campaigns to improve performance.

Brand Management

• Coordinate and order branded apparel, promotional items, and event materials.
• Ensure consistency of brand identity across internal and external communications.
• Support company events, sponsorships, and community involvement efforts.

Cross-Functional Collaboration

• Work closely with leadership to align marketing strategies with business objectives.
• Partner with sales and operations teams to create content that supports customer engagement and lead generation.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience).
• 3–5 years of experience in marketing, with a focus on content creation and digital marketing.
• Strong writing, editing, and storytelling skills.
• Proven track record managing Google Ads/AdWords and analyzing campaign results.
• Experience with social media management, SEO, and marketing analytics tools.
• Strong organizational and project management skills with the ability to juggle multiple initiatives.
• Creative mindset with an eye for design and branding.

Preferred Skills

• Familiarity with Adobe Creative Suite, Canva, or similar design tools.
• Experience in HVAC, Plumbing, Oil Delivery or Home Energy Services.
• Knowledge of HubSpot marketing automation tools.

Work Environment & Culture

• Small, close-knit team environment where everyone contributes to the company’s success.
• Supportive leadership and a company that values employee input.
• Opportunities to be creative and try new marketing approaches without big-company red tape.

If you are a creative, results-driven marketer who enjoys working in a hands-on role where your ideas directly impact company success, we’d love to hear from you.

Job Type: Part-time

Pay: $35.00 - $45.00 per hour

Expected hours: 30 – 32 per week

Education:

• Bachelor's (Required)

Experience:

• Marketing: 3 years (Required)

Work Location: In person