Content Marketing Manager

Role

As our Content Marketing Manager, you’ll develop and execute a content strategy that educates, engages, and converts institutional audiences. Your work will position sFox as a thought leader in the institutional crypto space, drive top-of-funnel awareness, and support sales enablement through clear, credible, and compelling content.

You’ll work closely with subject matter experts across product, compliance, and sales to craft content that resonates with financial professionals navigating the evolving digital asset landscape.

Responsibilities:

• Content Strategy: Own the content roadmap aligned with business goals, campaigns, and product launches.
• Content Creation: Write and edit high-quality content including: Thought leadership articles, whitepapers and research reports, case studies and client success stories, product one-pagers and sales collateral, email campaigns and nurture sequences, webinar scripts, podcast outlines, and speaker briefs
• Collaboration: Partner with product, sales and compliance teams to translate complex topics into digestible content
• Distribution: Optimize content for SEO and work with digital marketing to promote via email, social, and paid channels
• Brand Voice: Maintain a consistent tone and style that aligns with our brand—credible, authoritative, and forward-thinking
• Performance Tracking: Measure content performance (engagement, lead generation, SEO impact) and iterate based on insights.

Requirements

• 3 + years of experience in content marketing or editorial roles in fintech, crypto, or financial services
• Strong understanding of institutional finance (e.g., asset managers, hedge funds, trading strategies) and crypto markets
• Exceptional writing, editing, and storytelling skills with the ability to tailor content to different personas
• Experience producing a wide variety of content formats (long-form, short-form, gated content, etc.)
• Familiarity with crypto-native concepts (DeFi, custody, staking, tokenization, regulatory frameworks, etc.)