Content Specialist, Advertising & Sponsorships

• Location: Orlando
• Country: United States of America

• Location: Vancouver
• Country: Canada

• Location: Kirkland
• Country: United States of America

Key Responsibilities

• Sponsorship Integration: Coordinate and support brand campaigns across EA's studio portfolio (Skate, Madden, College Football, NHL, UFC) on mobile, PC, and console gaming platforms.

• Ad Operations & Partner Support: Support post-sales advertising efforts by working with Sales, Ad Tech, and Game Teams to help deliver campaigns that meet client goals.
• Campaign and Creative Management: Manage multiple campaigns and timelines. Oversee asset delivery and ensure all creative meets technical specifications and requirements.
• Performance Tracking & Reporting: Track key campaign metrics (e.g., impressions, engagement, sentiment), prepare monthly reports, and recommend improvements.
• Content Capture & Wrap-Up: Provide in-game screenshots and video captures; assist the sales team with post-campaign wrap-up decks.

• Communication & Coordination: Keep all parties informed throughout each stage of the campaign, flag issues, and share updates and post-campaign insights.

Qualifications

• 3+ years of experience in account management, brand partnerships, advertising, ad operations, or related fields.

• Hands-on experience in media planning, digital campaign execution, trafficking, or media operations across mobile, video, and/or programmatic channels.
• Proven expertise in third-party creative tagging, debugging with Charles Proxy, working knowledge of Google Ad Manager and/or Campaign Manager 360, and hands-on experience with clickTag implementation, 1x1 tracking pixels, and QA using browser developer tools.
• Comfortable working with tools like Google Workspace (Docs, Sheets, Slides); proficient in Excel, including pivot tables and data analysis.
• Understanding of ad serving platforms, DSPs/SSPs, and digital metrics (CTR, CPM, CPC).

• Familiar with CRM or project management tools for tracking progress, tasks, and workflows.

Skills

• Industry Knowledge: Enthusiasm for sports and gaming, especially FIFA, NFL, NHL, and NCAA.

• Organization, Project, & Time Management: Experienced at prioritizing tasks and managing time while balancing multiple sales opportunities.

• Relationship Management: Comfortable building and maintaining relationships with partners and collaborators.

Marketing & Media Knowledge: Familiarity with digital marketing, in-game advertising, or sponsorships is advantageous.

COMPENSATION AND BENEFITS

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

In British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.