Content Writer (Technical)

Job Title: Content Writer (Technical)
Job Type: Full-time
Department: Marketing
Experience Level: Mid-Level
Location: Gulberg Greens, Islamabad

About Us:
Our Marketing Department is integral to our brand's identity and growth, fostering a culture of creativity and excellence. We encourage our team to push boundaries and explore new avenues in pursuit of their professional aspirations.

Role Overview:
We are on the hunt for a talented and passionate Content Writer with a technical flair to become a vital part of our dynamic Marketing Department. The ideal candidate will possess an innate ability to craft engaging, informative, and technically sound content that captivates our target audience. This position is critical in formulating content strategies that align with our overarching marketing objectives and amplifying our brand's voice in the digital landscape.

Key Responsibilities:
- Develop and implement content strategies that align with marketing objectives and drive engagement.
- Craft clear, compelling, and technically accurate content for diverse channels, including websites, blogs, social media, and email newsletters.
- Collaborate closely with the marketing team to generate content that reinforces branding and promotional initiatives.
- Conduct comprehensive research to ensure content precision, relevance, and alignment with industry trends.
- Optimize content for search engines (SEO) to enhance organic traffic and visibility.
- Analyze content performance metrics and refine strategies to boost effectiveness.
- Stay abreast of industry developments and competitor activities to maintain a competitive edge.

Key Requirements and Qualifications:
- Bachelor’s degree in Computer Science, Software Engineering, IT, Information Technology, BBA / MBA Marketing, Communications, Journalism, or a related discipline.
- 2-3 years of proven experience as a Content Writer, preferably with a technical writing background.
- Exceptional writing, editing, and proofreading abilities.
- Solid understanding of content marketing principles and SEO best practices.
- Proficiency in content management systems and digital marketing tools.
- Ability to work autonomously and in a collaborative team environment.
- Strong organizational skills and the capacity to manage multiple projects simultaneously.

Ideal Candidate Profile:
We are looking for a creative thinker with a passion for storytelling and a talent for translating complex technical concepts into easily digestible content. You are proactive, highly detail-oriented, and thrive in a fast-paced setting. Your adaptability to different tones and styles, while maintaining brand consistency, sets you apart. A strategic mindset with a focus on measurable results will be essential to thrive in this role.

Requirements
- Minimum of 2-3 years of experience in content writing in Tech industry.
- Bachelor’s degree is must.
- Proven ability to research, write, and edit high-quality content across various platforms and formats.
- Strong portfolio showcasing a range of writing styles and formats.
- Excellent command of the English language, including grammar, syntax, and punctuation.

Technical Skills
- Proficiency in content management systems (CMS) such as WordPress or Drupal.
- Familiarity with SEO best practices and tools like Google Analytics, SEMrush, or Ahrefs.
- Experience with basic HTML and CSS for content formatting.
- Proficient in using writing and editing tools such as Grammarly, Hemingway Editor, or similar.
- Basic understanding of graphic design tools like Adobe InDesign or Canva for content creation.

Soft Skills
- Exceptional written and verbal communication skills.
- Strong organizational skills with the ability to manage multiple projects and meet deadlines.
- Creative thinker with a keen attention to detail.
- Ability to work collaboratively in a team environment and take constructive feedback.
- Strong problem-solving skills and adaptability to changing priorities.

Nice to Have
- Experience in writing for specifically Tech industry.
- Master’s degree in a related field.
- Familiarity with social media platforms and content strategies.
- Experience in multimedia content creation, including video scripting or podcasting.
- Certifications in content marketing or digital marketing from recognized institutions.

Job Type: Full-time

Ability to commute/relocate:

• Islamabad: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Technical writing : 2 years (Required)

Location:

• Islamabad (Required)

Work Location: In person