Copy Write- Arabic Speaker

1.

PRIMARY PURPOSE

-

The Arabic Creative Copywriter is responsible for creating compelling, culturally relevant, and brand-aligned content in Arabic for all marketing channels. The role involves both developing original content and adapting existing English content to resonate with the Arabic-speaking audience, while actively contributing to campaign conceptualization and creative strategy.

2.

RESPONSIBILITIES

01.

Develop original Arabic copy for campaigns, social media, website, emails, and marketing collateral

02.

Adapt English content to Arabic, ensuring cultural relevance and brand voice consistency.

03.

Collaborate with the creative team, designers, and marketing managers to conceptualize campaigns.

04.

Maintain high standards of language, tone, and style across all marketing communications

05.

Ensure content aligns with marketing objectives, brand guidelines, and audience preferences.

06.

Participate in brainstorming sessions and contribute innovative ideas for campaigns.

07.

Monitor trends in the Arabic content space, including competitor activities and audience engagement.

08.

Support digital marketing efforts by creating SEO-friendly Arabic content.

09.

Review and proofread content to ensure accuracy and quality.

10.

Provide insights and recommendations to improve campaign engagement and content effectiveness.

11.

Takes Health, Safety & Environment (HSE) lead in ensuring “safe systems of work” and “safe conditions” are in place within area of responsibility.

12.

Performs other similar or related duties as required or assigned by management.

3.

QUALIFICATIONS & EXPIERENCE

A

Educational Requirements / Qualifications:

-

Bachelor’s degree in Marketing, Communications, Journalism, Advertising, or a related field.

-

Strong academic background in Arabic language, literature, or media studies is an advantage

-

Proven training or certifications in copywriting, content creation, or digital marketing are a plus.

B

Experience:

-

5 to 7 years of professional experience in copywriting or content creation.

-

Agency experience is a must, demonstrating exposure to diverse campaigns such as social, digital, and offline campaigns.

-

Experience in real estate or hospitality industries is preferred.

-

Proven track record of creating original Arabic content and adapting English content effectively

-

Experience contributing to campaign conceptualization and collaborating with creative and marketing teams.

-

Strong command of both Arabic and English languages, with professional proficiency in English.

C

Skills and Competencies:

-

Excellent Arabic writing and editing skills, with a strong grasp of grammar, style, and tone.

-

Creative thinking and conceptualization: ability to contribute innovative ideas for campaigns.

-

Content adaptation skills: effectively localize English content for Arabic audiences.

-

Collaboration and teamwork: work seamlessly with designers, marketing managers, and creative teams.

-

Digital marketing awareness: understanding of SEO, social media, and online content strategies.

-

Attention to detail: ensure accuracy, consistency, and brand alignment in all content.

-

Time management: ability to meet deadlines in a fast-paced marketing environment.

-

Communication skills: professionally articulate ideas and feedback.

-

Problem-solving and initiative: proactively identify content opportunities and improvements.

4.

KEY PERFORMANCE

-

Quality and creativity of Arabic content: Originality, cultural relevance, and alignment with brand voice.

-

Content consistency: Adherence to brand guidelines, tone, and style across all channels.

-

Timely delivery: Meeting deadlines for campaigns, social media, and marketing materials.

-

Engagement metrics: Performance of Arabic content on social media, website, email campaigns, and other platforms.

-

Campaign contribution: Active involvement and impact in campaign conceptualization and creative sessions.

-

Content accuracy: Minimal errors in grammar, spelling, and factual information.

-

Collaboration effectiveness: Positive feedback and smooth coordination with creative, marketing, and external teams.

Job Type: Full-time