Corporate Communication Senior Manager

Job Description – Website & SEO Specialist

Position Title: Website & SEO Specialist

Department: Corporate Communications

Location: Bhat – Ahmedabad

Reporting To: Head – Corporate Communication

Role Overview

We are seeking a skilled and detail-oriented professional to manage the company’s corporate

website and strengthen its online visibility through effective Search Engine Optimization (SEO)

practices. The candidate will be responsible for maintaining, updating, and optimizing the corporate.

website, ensuring high performance, user experience, compliance, and alignment with business

objectives.

Key Responsibilities

Website Management

 Oversee the day-to-day management, updates, and maintenance of the corporate website.

 Ensure content accuracy, functionality, security, and compliance with brand guidelines.

 Coordinate with internal teams and external agencies for website enhancements, redesigns,

and troubleshooting.

 Monitor website performance, speed, mobile responsiveness, and usability.

 Implement analytics and reporting tools to measure website effectiveness and user

engagement.

Search Engine Optimization (SEO)

 Develop and execute SEO strategies to increase organic search rankings and visibility.

 Conduct keyword research, on-page SEO, technical SEO, and off-page SEO initiatives.

 Optimize website content, metadata, URLs, and internal linking for better search

performance.

 Monitor SEO performance through tools such as Google Analytics, Google Search Console,

SEMrush, or similar.

 Stay updated on SEO trends, search engine algorithm updates, and best practices.

Content & Digital Support

 Work with content and communication teams to ensure website copy is optimized for both

users and search engines.

 Manage publishing workflows and ensure consistent messaging across the digital ecosystem.

 Support digital campaigns, microsites, and landing pages as required.

Qualifications & Skills

 Bachelor’s degree in Digital Marketing, IT, Communications, or a related field.

 3–5 years of experience in website management and SEO (preferably in a corporate or

agency setup).

 Strong knowledge of CMS platforms (e.g., WordPress, Drupal, Sitecore).

 Proficiency in SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz,

etc.).

 Basic understanding of HTML, CSS, JavaScript (preferred).

 Strong analytical skills and ability to translate data into actionable insights.

 Excellent communication, project management, and stakeholder management skills.

Key Competencies

 Detail-oriented with a focus on quality and accuracy.

 Ability to work independently and collaboratively with cross-functional teams.

 Strong problem-solving and troubleshooting skills.

 Passion for digital trends and continuous learning.

Why Join Us?

 Opportunity to shape the digital presence of a leading organization.

 Exposure to strategic projects and latest technologies in digital communication.

 A collaborative and growth-oriented work environment.