Creative Branding Specialist

Job Title: Creative Branding Specialist

Location: Gulberg 3

Job Type: Full-time

Experience Level: Mid-Level / Senior

Salary: 70k to 80k

Job Overview:

We are looking for a Creative Branding Specialist who can shape and elevate our brand identity across all touchpoints. This role requires a strategic thinker with a strong creative eye, capable of translating brand values into visual assets, storytelling, campaigns, and experiences. You will be the go-to person for all things branding—from concept to execution—ensuring consistency, originality, and emotional impact.

Key Responsibilities:

• Develop and maintain a strong and consistent brand identity, including voice, tone, visuals, and messaging.
• Design and produce branding assets such as logos, brand guidelines, packaging, presentations, social media visuals, and promotional materials.
• Craft compelling brand stories and narratives that connect emotionally with audiences.
• Collaborate with marketing, product, and design teams to ensure brand consistency across all channels and campaigns.
• Lead the creative direction of branding campaigns, product launches, and marketing initiatives.
• Conduct market and competitor research to identify trends and opportunities for brand differentiation.
• Oversee rebranding efforts or brand refresh projects as needed.
• Provide creative support for events, digital platforms, and internal communication assets.
• Use creative tools and software (e.g., Adobe Creative Suite, Figma, Canva, etc.) to bring brand concepts to life.

Required Skills & Qualifications:

• Bachelor's degree in Branding, Marketing, Design, Communication, or a related field.
• 1 - 3 years of experience in a creative branding or design role.
• A strong portfolio showcasing brand design and strategy work.
• Excellent visual design skills and understanding of color theory, typography, and layout.
• Strong verbal and written communication skills.
• Ability to think conceptually and turn abstract ideas into clear creative solutions.
• Experience in working with cross-functional teams and managing multiple projects.
• Detail-oriented with a passion for brand integrity and innovation.
• Preferred Qualifications (Nice to Have):
• Experience with motion graphics, video editing, or animation.
• Familiarity with web and UI/UX design.
• Background in copywriting or storytelling.
• Knowledge of AI-powered creative tools and marketing automation platforms.

Job Type: Full-time

Pay: Rs70,000.00 - Rs80,000.00 per month

Work Location: In person