About the Company
Kumari Fine Jewellery (DP Jewel Line Pvt. Ltd.)
Location: Mumbai | Full-time
Experience: 4–7 years (Luxury / Jewellery / Fashion / Lifestyle brands preferred)
About the Role
We are looking for a Creative Designer to design high-quality, premium visual assets for social media, digital marketing, and brand communication. The role focuses on creating luxury-aligned, visually refined creatives across platforms, while also leveraging modern AI-powered design tools to improve speed, experimentation, and creative output—without compromising brand aesthetics. This is an execution-focused design role, working closely with Brand, Creative, and Social Media teams.
Responsibilities
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Social Media Creative Design
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Design high-quality creatives for: Instagram posts, carousels, and stories
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Reels covers and thumbnails
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YouTube thumbnails (as applicable)
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Translate brand narratives and campaign ideas into visually compelling social assets
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Maintain consistency with brand colour palette, typography, and luxury aesthetics
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Digital Marketing & Performance Creatives
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Design banners and creatives for: Paid social campaigns
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Google display and digital ads
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Website banners and landing pages
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Adapt creatives across multiple formats and sizes while maintaining visual integrity
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Collaborate with performance teams to iterate creatives based on feedback
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Marketing & Offline Collaterals
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Design marketing and brand collaterals including: Store communication material
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Standees, posters, and in-store creatives
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Packaging inserts and printed material
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Ensure offline assets align seamlessly with digital brand expression
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Campaign & Collection Support
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Support new collection launches and festive campaigns with end-to-end creative assets
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Execute visuals based on creative direction from Brand and Creative leadership
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Ensure timely delivery across channels
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AI-Assisted Creative Execution (IMPORTANT)
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Use AI-powered tools to enhance creative ideation, production speed, and experimentation, including AI image generation and enhancement for concept exploration
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Background clean-up, retouching, and visual variations
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Rapid mockups for campaign and social concepts
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Apply AI tools responsibly while maintaining luxury brand standards and originality
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Collaborate with teams to test new AI-driven creative workflows
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Brand Consistency & Quality Control
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Follow and maintain brand guidelines (visual identity, typography, imagery)
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Ensure high polish, attention to detail, and premium finish across all designs
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Uphold luxury look and feel across every output
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Collaboration & Coordination
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Work closely with: Brand Manager
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Creative Director
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Social Media Manager
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Performance Marketing teams
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Incorporate feedback constructively while protecting design quality
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Coordinate with external vendors or printers when required
Qualifications
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4–7 years of experience as a Creative / Graphic Designer
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Strong portfolio showcasing work for luxury, jewellery, fashion, or lifestyle brands
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Strong visual sensibility with a premium, minimal, luxury aesthetic
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Experience designing for both digital and print formats
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Comfort working in campaign-driven, fast-paced environments
Required Skills
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Core Design Tools:
Adobe Photoshop, Adobe Illustrator, Adobe InDesign
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Motion / Video (Good to Have):
After Effects, Premiere Pro
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AI & Modern Creative Tools (Preferred):
image generation tools (e.g., Midjourney, Leonardo, similar), image enhancement and background tools, design assistants for rapid concepting and variations
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Collaboration & Layout:
Figma, Canva (advanced usage preferred, not basic templates)
Preferred Skills
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Strong attention to detail and finish
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Ability to balance creativity with brand discipline
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Openness to adopting new tools and workflows, including AI
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Appreciation for craftsmanship, luxury, and aesthetics