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Creative Director
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Director, Creative Services, Head of OTHRWRLD STORIES
Position Overview
The Director, Creative Services serves as the strategic and operational leader of OTHRWRLD STORIES, a next-generation branded content and original IP studio launched in 2026 as a division of Taylor. This foundational role combines creative vision, business development, production excellence, and client partnership to establish OTHRWRLD STORIES as a credible force in the branded content landscape.
This position is responsible for building and scaling a sustainable branded content division—from initial business development through production delivery—while maintaining the boutique craft and cultural fluency that defines OTHRWRLD's positioning.
Key Responsibilities
Strategic Leadership & Vision (20%)
- Define and evolve the creative and business strategy for OTHRWRLD STORIES division and provide strategic development support for OTHRWRLD as a whole.
- Establish positioning, messaging, and competitive differentiation in the branded content market
- Identify emerging opportunities in branded storytelling, original IP development, and creator collaborations
- Collaborate with CEO on long-term vision, business model evolution, and growth planning
- Represent OTHRWRLD STORIES at industry events, conferences, and in thought leadership opportunities
Business Development & Sales (30%)
- Ensures that each project has the specific financial and resources it requires to be successful.
- Attend sales presentations to help clients understand the creative angle of each marketing program
- Conduct discovery calls, needs assessment, and strategic consultation with prospective clients
- Develop compelling proposals, creative treatments, and project budgets
- Lead pitch presentations and contract negotiations
- Maintain sales pipeline and CRM, tracking all leads from initial contact through closed deals
Creative Development & Production (30%)
- Lead creative development for all client projects—from concept through final delivery
- Produce branded content projects including documentary shorts and series, podcasts, vertical social content, and founder films
- Collaborate with CEO on high-priority projects requiring dual leadership
- Develop treatments, shot lists, production schedules, and creative briefs
- Manage team across all aspects of production: pre-production, principal photography, post-production, and delivery
- Ensure creative excellence and brand alignment across all deliverables
- Oversee quality control at every stage of production
- Drive original IP portfolio development to showcase capabilities and build brand
Client Relationship Management (10%)
- Build and maintain strong, trust-based relationships with brand partners, agencies, and institutional clients
- Manage client expectations, timelines, and communication throughout project lifecycle
- Conduct regular check-ins, milestone reviews, and proactive problem-solving
- Ensure exceptional client experience leading to repeat business and referrals
- Gather client feedback and testimonials for case studies and marketing materials
Project & Budget Management (5%)
- Develop detailed project budgets with accurate COGS estimation (target: 45-55%)
- Manage project P&L to ensure profitability targets are met
- Coordinate freelance crew, vendors, and subcontractors within budget parameters
- Track project expenses and maintain financial accountability
- Optimize resource allocation across multiple concurrent projects
Team Leadership & Collaboration (5%)
- Hire, manage, and develop the OTHRWRLD STORIES team as the division scales
- Build and maintain trusted roster of freelance collaborators (editors, DPs, audio engineers, designers)
- Assign projects to editors and crew based on creative fit and capacity
- Foster collaborative, supportive team culture aligned with OTHRWRLD values
- Coordinate with Post-Producer on post-production workflows and timelines
- Provide clear direction, constructive feedback, and recognition to team members
Required Qualifications
Requirements
- 7-10+ years in branded content, documentary filmmaking, creative production, or related fields with 5+ years in a leadership role
- Bachelor’s Degree in Marketing, Graphic Design or related field
- Portfolio of previous work that displays an ability to turn an idea into a visual piece.
- Proven track record producing award-winning content (e.g., Telly Awards, film festival recognition)
- Demonstrated success in business development, client relationship management, or sales in creative industries
- Experience managing full production lifecycle from concept to delivery
- Strong portfolio demonstrating storytelling craft, creative vision, and production quality
Skills & Competencies
- Strategic thinking: Ability to see the big picture while executing tactical details
- Creative excellence: Strong aesthetic sensibility and narrative instinct
- Business acumen: Understanding of P&L management, pricing strategy, and sustainable growth
- Relationship building: Natural networker who builds trust and maintains long-term partnerships
- Production expertise: Deep knowledge of documentary and branded content production processes
- Project management: Exceptional organizational skills with ability to manage multiple concurrent projects
- Communication: Clear, persuasive communicator in written proposals, presentations, and interpersonal interactions
- Adaptability: Comfortable with ambiguity, rapid iteration, and startup-like environment
- Cultural fluency: Understanding of diverse communities and ability to tell authentic, inclusive stories
Networks & Relationships
- Established connections in one or more target sectors: civic/social impact, beauty/fashion, music/entertainment, innovation/sustainability, heritage brands
- Relationships with potential brand clients, agency partners, or institutional decision-makers
- Access to trusted creative collaborators (editors, DPs, designers, etc.)
Preferred Qualifications
- Experience building or scaling a creative business or division
- Background in both commercial and documentary/editorial content
- Familiarity with Midwest markets and communities (proximity to everyday Americans)
- Understanding of emerging trends in AI, content distribution, and creator economy
- Podcast production experience
- Public speaking or thought leadership experience
Work Environment
- Location: Remote with regular presence in NYC for client meetings, team collaboration, and production
- Schedule: Flexible with project-based intensity (production weeks may require extended hours; other periods allow for sustainable pacing)
- Travel: Moderate travel for client meetings, production shoots, and industry events (estimated 20-30%)
- Culture: Collaborative, values-driven, boutique quality with startup energy
Company Values & Culture
OTHRWRLD operates within these understandings and expectations:
- Clear is kind: Direct, transparent communication in all we do
- Anticipate the best, be ready for anything: Curiosity over assumptions
- Quality over quantity: People over process, process over product
- Sustainable pace: Excellence without hustle culture burnout
- Resourced & supported: Team has what they need to succeed
- Collaboration over hierarchy: Generous credit, open creative dialogue
- Integrity in process: Care and attention lead to transformative work
About Taylor Corporation
One of the largest print and communications firms in North America, Taylor’s family of companies provides a diverse set of products, services and technologies that address the toughest business challenges. We work diligently each day to create printed and digital marketing communication solutions that help power many of the world’s most recognizable brands.
With more than 50 years of category expertise and 10,000 employees spanning dozens of U.S. states and multiple countries, Taylor serves businesses and distributors both large and small. Our employees enjoy a comprehensive benefit package including a choice of several health plans, dental, vision, wellness programs, life and disability coverage, flexible spending accounts, health savings accounts, a 401(k) plan with company match, paid time off (PTO) and 64 hours of annual holiday pay.
The Employer retains the right to change or assign other duties to this position.
Taylor Corporation is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Taylor Corporation including all partners and affiliates is an Equal Opportunity Employer/Veterans/Disabled.
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