Creative Leader – AI Content & Video Production

About Us:

The best way to predict the future is to invent it. And the best way to invent the future is to get the best minds to work on an idea whose time has come.

Poiro (www.poiro.com) builds marketing AI systems and agents to bring brands closer to their customers.

Poiro’s AI systems can be trained on both structured and unstructured marketing data for a brand - from social media content and e-commerce marketplace data to 1st-party customer data - to build a comprehensive knowledge representation of a brand and its category. On top of that, Poiro’s AI agents seamlessly perform data analytics & data science workflows to generate actionable insights and guide marketing execution.

Poiro’s flagship product - Poiroscope - is one of the most advanced content creation suites for brands. Poiroscope enables brands to convert social research and insights into creative assets, without any prompting. Armed with proprietary models and computer vision workflows, Poiroscope is the only AI that generates consistently on-brand content with 100% accurate product capture.

Leading brands are using Poiroscope to identify content whitespaces and generate highly engaging creatives across e-commerce, organic social and ads, at scale.

Poiro is a subsidiary of Evam Labs (www.evamlabs.ai) - a Singapore headquartered holding company with offices in Bangalore and San Jose, building the next generation of high impact AI powered Enterprise Solutions. From Asia, for the World. Evam Labs was founded by ex-founders, academics and investors with over a decade of experience in building data & AI products and scaling companies from 0 to IPO. The founders are IIT/IIM/CMU alumni and have cumulatively raised over $500M+, invested in 30+ startups and hold 20+ patents. The rest of the Evam team comprises alumni of IITs, IIMs, CMU, IISc, NUS with rich experience across multiple industries.

Role Overview – Creative Leader – AI Content & Video Production

We are looking for a Creative Projects Lead who can own AI-driven content projects end-to-end. This role sits at the intersection of creative direction, execution planning, AI understanding, and client communication. You will take a brand brief—sometimes detailed, sometimes high-level—and turn it into high-quality static and video creatives, working closely with junior creators and editors. You will be responsible for ensuring creative excellence, on-time delivery, and client satisfaction.

This is not a traditional project management role. It is a hands-on, execution-heavy leadership role for someone who understands how great content is actually made

Responsibilities:

End-to-End Project Ownership

• Own projects from brief intake to final delivery, including timelines, quality, and client communication
• Break down brand briefs into clear creative directions, scripts, and moodboards
• Plan execution based on AI capabilities, limitations, and turnaround times

Creative Direction & Quality Control

• Define visual style, storytelling approach, camera movements, lighting, composition, and aesthetics
• Review AI-generated images, frames, and video clips for creative and technical quality
• Ensure final outputs meet both brand guidelines and performance objectives

AI-Aware Execution Planning

• Understand how GenAI image and video models work well (and where they don’t)
• Guide the team on prompting strategies, reference usage, iteration cycles, and tool selection
• Work closely with internal tools and accelerators to optimize speed and output quality

Team Leadership & Mentorship

• Guide and review work from junior creators and editors
• Divide work efficiently across the team while maintaining consistency
• Raise the bar on creative quality through feedback and hands-on involvement

Client Communication

• Act as the primary point of contact for brands during execution
• Present concepts, collect feedback, and manage multiple iteration cycles.
• Balance creative ambition with client expectations and timelines

About You

• 4–6 years of experience in video production, creative operations, content studios, agencies, or digital-first brands

Strong understanding of video creation fundamentals:

• Camera movement, framing, lighting, composition
• Storytelling for short-form and ad-driven content
• Experience working on tight deadlines and multiple iterations

AI & Tech Mindset

• Curiosity and working knowledge of Generative AI tools (image/video)
• Comfortable learning new tools quickly and adapting workflows
• Ability to think in terms of systems, accelerators, and scale, not just one-off creatives

Ownership Mentality

• A self-starter who takes responsibility and figures things out
• Willing to do whatever it takes to make projects - and the company - successful
• Thrives in ambiguity and early-stage environments

Communication & Collaboration

• Clear communicator with both clients and internal teams
• Able to translate creative vision into actionable execution steps
• Calm and structured even during rapid feedback cycles

Why Join Us?

• Be among the first 10 employees, shaping how the company is built
• Work at the forefront of AI + creativity
• Massive ownership and career growth opportunity
• Chance to redefine how brand content is produced globally

Other Details

• This is a full-time onsite role from our office located in HSR Layout, Bengaluru

Job Type: Full-time

Pay: ₹100,000.00 - ₹160,000.00 per month

Application Question(s):

• Are you willing to learn and adopt new AI tools?

Education:

• Bachelor's (Required)

Language:

• English (Required)

Work Location: In person