We are looking for a research-driven Content Script strategist who understands the US B2B landscape and social media trends. This role exists to bring structure, direction, and intent to our social media content. Instead of producing content randomly, this person will research relevant B2B creators, analyze what works, and build a clear content strategy and calendar that the creative team can execute on.
Key Responsibilities
- Research US-based B2B companies, founders, and content creators across platforms (LinkedIn, Instagram, X, YouTube, etc.)
- Identify high-performing content formats, topics, hooks, and visual styles relevant to our target audience
- Shortlist reference content ideas and explain why they work (audience, messaging, format)
- Translate research into a clear, actionable content strategy aligned with company goals
- Build and maintain a monthly/weekly content calendar with defined themes and objectives
- Work closely with designers, motion artists, and video editors to ensure content aligns with the strategy
- Continuously refine the strategy based on performance, trends, and platform behavior
- Ensure all content is audience-focused, business-relevant, and consistent in direction
Required Skills & Experience
- 3–5 years of experience in Script writing.
- Strong understanding of US B2B audiences and business-focused content
- Ability to analyze trends and convert insights into usable content ideas
- Familiarity with B2B creators, SaaS brands, and professional social media tone
- Clear communication skills, able to explain ideas to creative and non-creative teams
- Experience working with content calendars and planning tools
What This Role Is Not
- This is not a pure writing or posting role
- This role is focused on research, direction, and strategy, not random content generation
Why This Role Matters
This position ensures that our social media content is intentional, audience-driven, and aligned with the US B2B market, so the creative team can produce content with clarity instead of guesswork.
Location:
(On-site) Lahore - High Q Tower
Office timings:
9 AM - 6 PM (Morning shift)
Job Type: Full-time
Pay: Rs100,000.00 - Rs150,000.00 per month
Work Location: In person