Daraz PK-Affiliate Associate-Commercial

About Daraz Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world-class marketplace technology to reach the fast-growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030 For more information, please visit www.daraz.com. Job Summary: This role will be responsible for driving the growth and optimization of Daraz’s affiliate ecosystem through strategic campaign execution, influencer partnerships, tier-based performance management, and scalable process improvement. The position will play a key role in delivering GMV impact during mega campaigns while ensuring partner engagement, compliance, and operational efficiency. Key Responsibilities: • Lead execution of affiliate marketing strategies across major commercial events and seasonal mega campaigns. • Identify, onboard, and manage KOLs/influencers through barter collaborations to deliver conversion-focused promotional content. • Conduct post-campaign performance reviews, benchmarking results against historical trends and year-over-year growth. • Monitor daily category performance, top-selling products, and cost metrics such as CPO to optimize affiliate efficiency. • Manage tier-based affiliate segments and deploy customized bonus and incentive structures aligned with partner capacity. • Act as the primary liaison for affiliate financial queries, including payment cycles, SLAs, and partner support processes. • Drive partner activation through community engagement initiatives such as webinars, training sessions, and affiliate communication channels. • Ensure traffic quality and compliance by auditing irregular patterns and proactively mitigating fraud risks. • Collaborate with internal Commercial and Marketing teams to align affiliate pushes with stock availability and priority brand launches. • Develop scalable onboarding resources, templates, and automation tools to support the growing affiliate base. • Track and optimize key KPIs including GMV contribution, DAU, CVR, and overall budget efficiency. • Support affiliate acquisition by scouting and onboarding new high-potential creators and partners.

Required Skills/Abilities: • Education: Minimum Bachelor’s Degree • Experience: 0-1 year of relevant experience in Affiliate Marketing, Influencer Partnerships, Growth, or Performance Marketing • Strong understanding of e-commerce performance metrics (GMV, CVR, CPO, DAU) • Analytical mindset with strong reporting, benchmarking, and optimization skills • Excellent stakeholder management, communication, and cross-functional collaboration ability • Highly adaptable in a fast-paced, high-growth environment • Experience in fraud prevention, traffic monitoring, or partner compliance is a plus What we offer: • International working environment in a start-up setting, and a unique opportunity to learn from the best in e-commerce (Alibaba Group) • A platform to learn from Alibaba's world-leading ecosystem • Rigorous training and exposure in team management, leadership, business analytics, and operations • An opportunity to train the next generation of business leaders in the e-commerce industry • Competitive salary and incentive package