Data Analyst

Conversion Rate Optimisation (CRO) Specialist – Trading Platform | Dubai

A fast-growing trading platform company based in Dubai is looking for an experienced Conversion Rate Optimisation (CRO) Specialist to join their team.

🔍 About the Role

This role focuses on analysing user behaviour, identifying conversion opportunities, and executing A/B tests to optimise the customer journey across digital platforms within a competitive trading environment.

Key Responsibilities

Develop and execute CRO strategies to improve acquisition, activation, and retention
Run A/B and multivariate tests across landing pages, funnels, and trading interfaces
Analyse user behaviour using tools like GA4, Hotjar, or similar platforms
Collaborate with UX/UI, product, and marketing teams to implement data-driven improvements
Monitor KPIs and deliver actionable insights to stakeholders
Continuously optimise funnels for Forex and trading-related products

Requirements

Minimum 3+ years of experience in Conversion Rate Optimisation or a similar role
Mandatory experience in Forex / trading industry
Strong analytical mindset with hands-on experience in testing tools (e.g., Optimisely, VWO, Google Optimise)
Proficiency in analytics platforms (GA4, Mixpanel, etc.)
Understanding of customer journeys within trading platforms
Experience working with landing pages, funnels, and performance marketing teams

Nice to Have