Demand Generation Outreach Executive

We are looking for a highly driven Demand Generation Outreach Executive who specializes in outbound demand creation through database harvesting, AI-driven prospecting tools, email campaigning, and high-volume cold calling. The ideal candidate will engage B2B prospects, qualify their needs, and build a strong pipeline of sales-ready opportunities for our software products and services.

Key Responsibilities

• Execute outbound demand generation activities, including cold calling, outbound emailing, and prospect follow-ups.
• Conduct database harvesting using LinkedIn, industry directories, market research, and other online sources.
• Utilize AI-based lead generation and enrichment tools (Apollo, ZoomInfo, Clay, Seamless.ai, LinkedIn Sales Navigator) to build high-quality prospect lists.
• Run targeted outbound email campaigns to generate awareness, interest, and initial engagement.
• Make 60–80 outbound cold calls per day to B2B prospects and initiate first-level conversations.
• Engage prospects who responded to or interacted with previous email or marketing campaigns.
• Understand prospect needs, qualify them based on clear criteria, and hand over qualified opportunities to the sales team.
• Use prescribed scripts and messaging frameworks while maintaining a natural, confident, and professional tone.
• Follow up with warm, semi-engaged, or dormant leads to schedule product demos or meetings.
• Accurately log interactions, call notes, engagement responses, and next steps in the CRM (Zoho/HubSpot/Salesforce).
• Collaborate with Sales & Marketing teams to improve outbound performance, messaging, and conversion outcomes.
• Meet weekly and monthly KPIs related to outbound calls, conversations, email engagement, qualified prospects, and appointments booked.

Required Experience & Skills

• 1.5–2.5 years of experience in outbound outreach, cold calling, inside sales, SDR, telecalling, or demand generation roles (B2B preferred).
• Strong expertise in outbound demand creation, including cold calling and email follow-ups.
• Hands-on experience with AI-driven lead generation tools and prospecting platforms.
• Ability to convert email-engaged leads into productive sales conversations.
• Excellent verbal communication, persuasion, and objection-handling skills.
• Strong research abilities for prospect identification and database building.
• Experience using CRM tools (Zoho, HubSpot, Salesforce) for lead tracking and pipeline maintenance.
• Comfortable working in a high-volume, target-oriented outbound environment.
• Experience interacting with PAN India or international prospects is a plus.
• Familiarity with SaaS, IT services, or software product environments is preferred.

Job Types: Full-time, Permanent

Pay: ₹21,000.00 - ₹25,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person