Deodorants Marketing Manager

Using breakthrough thinking, consumer, brand and customer understanding to create a clear and ambitious growth vision and strategy for the assigned portfolio, you will be part of the PC Arabia marketing team working across a range of varied and exciting brand projects.

Brand, Portfolio & Innovation for Unilever

Works with global to lead mid-to-long term portfolio strategy and localize mix development for portfolio of DEOS. Ensures game-changing and insight-led innovations and brand campaigns are brought to life to drive business growth, increase penetration, and market leadership. Walks the talk on brand purpose. Ensures profitable, robust funnel sufficiency to fuel growth.

Building & driving category growth strategy

Leads the IBP process in Arabia and ensures integrated annual plans that deliver on growth and financial ambitions. Sets clear prioritization and resourcing for strategic priorities -- including Brand building, product innovation, market development. Leads the team to strong integrated online & offline execution, monitoring and optimization of plans. Strong monitoring of results, with clear prioritization and choices (START, STOP, PIVOT) for all initiatives

Social 1st Demand Generation

Partner with Content & Media teams to ensure Category Demand Creation transformation is successfully delivered to the region i.e. ensuring brandverse and brand experience toolkits are localized successfully by brand / content Develop and execute strategic Social 1st plans aligned with brand marketing objectives & JTBD, leveraging a deep understanding of the local market culture, communities, and social media platforms and trends

Team Leadership

Coaches, develops and motivates marketing team and indirect cross-functional teams Change management: Develops a culture of consumer-centricity, with data and insight as the foundation for successful marketing strategy and execution. Strategically influences other global and local multi-functional teams to land aligned plans. Coaches and develops the team to drive actions with clarity, speed and agility. Partners with R&D, Media, Customer Strategy & Planning, Finance teams to achieve sustained, long-term and profitable growth.