DIGITAL AND E-COMMERCE EXECUTIVE

Job Description – Digital & Ecommerce Executive

Company: Gray Mackenzie & Partners (GMP)
Location: Abu Dhabi, UAE
Reports To: Group Retail Manager

About Gray Mackenzie & Partners (GMP)

Gray Mackenzie & Partners (GMP), one of the oldest and most trusted names in the region, is a leading player in the distribution and retail of Alcohol beverages in Abu Dhabi. With a heritage of excellence and customer trust, GMP continues to expand its presence with innovative digital and ecommerce initiatives.

Role Overview

The Digital & Ecommerce Executive will be responsible for supporting and driving GMP’s digital and ecommerce operations across web and app platforms. The role involves day-to-day management of online product listings, promotions, customer engagement, and ensuring smooth order fulfillment. The candidate will play a key role in enhancing customer experience and maximizing online sales growth.

Key Responsibilities

1. Ecommerce Operations

• Manage day-to-day ecommerce store operations including product uploads, pricing, stock availability, and promotions.
• Ensure product catalog accuracy (images, descriptions, SKUs, pricing).
• Coordinate with supply chain and warehouse teams to ensure stock synchronization and timely fulfillment.

2. Online Sales & Growth

• Monitor sales performance, conversion rates, and traffic analytics.
• Assist in implementing promotional campaigns, bundles, and discounts to drive online revenue.
• Suggest initiatives to increase average basket size and customer retention.

3. Digital Marketing Support

• Coordinate with the marketing team to execute campaigns (emailers, push notifications, social media integrations).
• Optimize website content for SEO and improve visibility on search engines.
• Support in performance marketing (Google Ads, Meta Ads) and track ROI.

4. Customer Experience & Engagement

• Handle customer queries, feedback, and escalations through ecommerce platforms.
• Ensure a seamless UX across desktop and mobile applications.
• Monitor reviews/ratings and propose improvements for customer satisfaction.

5. Analytics & Reporting

• Track KPIs: traffic, sales, abandoned cart rates, repeat purchase rates.
• Generate weekly and monthly performance reports with actionable insights.
• Benchmark performance against industry trends in UAE ecommerce and beverages.

Key Requirements

• Bachelor’s degree in Business, Marketing, Ecommerce, or related field.
• 4–5 years of experience in ecommerce or digital marketing, preferably retail. Familiarity with the Abu Dhabi/UAE retail and alcohol industry is a plus.
• Strong knowledge of ecommerce platforms (Shopify, Magento, WooCommerce, etc).
• Proficiency in MS Excel, Google Analytics, SEO/SEM tools.
• Excellent communication and coordination skills.
• Ability to work in a fast-paced, target-driven environment.

What We Offer

• Opportunity to work with one of the most established names in the Abu Dhabi beverage industry.
• Dynamic and collaborative work environment.
• AED 4000 – 5000 depending on experience and benefits package as per UAE Labor Law
• Career growth opportunities within the expanding ecommerce division

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month