Digital Content Creator

Path Finders Overseas Education Pvt Ltd is seeking a creative, skilled, and driven Digital Content Creator to join our growing team! This role is perfect for someone passionate about education, design, and social media with the ability to turn ideas into compelling visual and video content that drives engagement and leads.

💼 Key Responsibilities:

• Design daily social media posts for all platforms (Facebook, Instagram, LinkedIn, TikTok, etc.)
• Create and publish University-related content based on admission criteria, intakes, and scholarship updates
• Plan, shoot, and professionally edit video content (including student testimonials, office tours, and informative videos)
• Manage all social media platforms , ensuring consistent brand presence and timely responses
• Run and optimize lead generation ad campaigns with lead forms (Meta, Google)
• Monitor content performance and provide analytics/reporting
• Work closely with the counseling and admissions team to align content with current promotions and university partnerships

🎯 Requirements:

• Proven experience in graphic design, video editing, and social media management
• Proficiency in tools like Canva, Adobe Suite (Photoshop, Premiere Pro), CapCut, or similar
• Strong understanding of social media trends, algorithms, and ad campaigns
• Excellent communication skills and a proactive attitude
• Ability to work independently and meet daily content deadlines

✅ Fresh candidates are encouraged to apply!

✨ What We Offer:

• A chance to be part of a dynamic education consultancy
• Growth opportunities in a creative and impactful role
• Friendly work environment and creative freedom
• Opportunities to travel occasionally with the team for event coverage

📩 To apply, send your CV and portfolio to hr@pathfinders.com.pk

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