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Collaborate with marketing and design teams to plan and develop site content, style and layout
Create and publish engaging content
Liaise with content writers to ensure brand consistency
Optimize content according to SEO
Use content management systems to analyze website traffic and users engagement metrics
Manage content distribution to online channels and social media platforms to increase web traffic
Develop an editorial calendar and ensure content team is on board
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience s attention
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