Digital Marketing

Job Description

We are looking for a creative and data-driven Digital Marketing Executive to plan, implement, and manage our online marketing strategies. The ideal candidate will help increase brand awareness, drive website traffic, and generate leads through digital channels.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media, email, SEO, and paid ads
• Manage and grow social media accounts (content, posting, engagement)
• Optimize website content for SEO and monitor performance
• Run and analyze Google Ads and social media ad campaigns
• Create basic marketing content (posts, captions, blogs, emailers)
• Track campaign performance using tools like Google Analytics
• Research market trends and competitor activities
• Collaborate with design and sales teams to meet business goals

Requirements

• Bachelor’s degree in Marketing, Business, or a related field
• Basic understanding of digital marketing concepts (SEO, SEM, SMM, email marketing)
• Familiarity with tools like Google Analytics, Meta Ads Manager, or similar
• Good communication and content-writing skills
• Creative thinking and attention to detail
• Ability to work independently and meet deadlines

Preferred Skills (Optional)

• Experience with Canva or basic design tools
• Knowledge of WordPress or CMS platforms
• Basic understanding of marketing automation tools

Job Types: Full-time, Permanent, Contract