Digital Marketing

JOB DESCRIPTION:

* Develop and execute digital marketing strategies to promote TimeTrax (ERP/HCM/CRM).

* Manage and grow the company's presence across LinkedIn, Facebook, Instagram, YouTube, and other relevant social media platforms.

* Create and publish engaging content including posts, blogs, case studies, customer success stories, videos, and product campaigns.

* Plan, promote, and manage corporate events, webinars, seminars, exhibitions and open houses.

* Perform on-page and off-page SEO activities to improve organic search rankings and website traffic.

* Implement GEO (Generative Engine Optimization) strategies to enhance visibility across AI-powered search platforms and answer engines.

* Manage Google Ads, LinkedIn Ads, Meta Ads, and other paid marketing campaigns to generate qualified leads.

* Monitor website performance using Google Analytics, Search Console, and marketing automation tools.

* Track campaign performance, prepare marketing reports, and recommend data-driven improvements.

* Develop email marketing campaigns, newsletters, and automated lead nurturing workflows.

* Stay updated on emerging AI marketing tools, digital marketing trends, SEO updates, and industry best practices.

Location: PECHS Block 6
Timings: 9:00am to 6:30pm
Monday to Friday

Work Location: In person