Digital Marketing Analyst

Experience: 2+ Years
Location: Coimbatore, tamilnadu
Employment Type: Full-Time

Job Summary:

We are looking for a results-driven Digital Marketing Executive with 2+ years of experience in planning, implementing, and monitoring online marketing campaigns. The candidate should have hands-on experience in SEO, social media marketing, paid ads, and analytics.

Key Responsibilities:

• Plan and execute digital marketing campaigns (SEO, SEM, social media, email marketing).
• Manage Google Ads and Meta (Facebook & Instagram) paid campaigns.
• Optimize website content for SEO and improve search rankings.
• Handle social media accounts and create engaging content.
• Monitor website traffic using Google Analytics and generate performance reports.
• Conduct keyword research and competitor analysis.
• Coordinate with designers and content writers for campaign creatives.
• Improve lead generation and conversion rates.
• Track ROI and marketing KPIs.

Required Skills:

• Strong knowledge of SEO (On-page & Off-page)
• Experience with Google Ads & Meta Ads Manager
• Familiarity with Google Analytics & Search Console
• Basic knowledge of email marketing tools
• Content planning & social media management
• Understanding of lead generation strategies
• Good communication and analytical skills

Preferred Qualifications:

• Bachelor’s degree in Marketing, Business, or related field
• Experience working with CRM tools

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person