Digital Marketing Director

Working at Kleo Kolor

Kleo Kolor is a young, fast-growing beauty brand built by experienced industry leaders who believe color is more than polish—it’s self-expression. We’re reimagining how the nail industry connects with community through innovative products, social commerce, and design-driven storytelling.

While we’re early in our journey, our roots run deep. Our leadership team brings decades of experience building global brands, and we’re assembling a world-class creative and marketing team to write the next chapter. This is a rare opportunity to help shape an organization from the inside out, make your mark on a growing company, and see your impact reflected across every touchpoint of the brand.

Copywriter Job Description

Kleo Kolor is seeking a data-savvy and creative Digital Marketing Director to lead digital initiatives—from paid media to email to content performance and analytics.

The ideal candidate combines digital fluency with a passion for creative execution. They understand both the art and science of digital growth, using insights to elevate brand storytelling, optimize campaigns, and deliver measurable results.

Job & Responsibilities

· Research: Stay current on advertising trends, emerging platforms, and competitor performance.

· Paid Advertising: Manage and optimize paid campaigns across Google Ads and social platforms.

· Email & SMS Marketing: Partner with content strategists to develop and refine lifecycle campaigns, reporting on performance and improving engagement.

· Data Analysis: Monitor key marketing metrics, analyze performance, and use insights to improve ROI and identify new growth opportunities.

· Collaboration: Partner with internal teams to ensure cohesive cross-channel campaigns. Partner with sales, field development, and communications leaders to support digital tools, assets, and campaigns that drive field sales, customer acquisition, and community growth.

· Vendor Management: Participate in vendor selection and manage relationships with freelancers and agencies to scale initiatives.

· E-commerce Coordination: Work with the e-commerce and digital product teams to enhance SEO, implement content tools (blogs, etc.), and improve site merchandising and user experience.

Skills and Experience Desired

· 5+ years in digital marketing with proven success scaling DTC or social commerce brands.

· Experience in direct selling, social selling, or field-driven marketing models is highly preferred.

· Strong background in paid media, analytics, and growth strategy.

· Proficient in Meta Ads Manager, Google Ads, Klaviyo, and GA4.

· Collaborative, entrepreneurial mindset—comfortable testing and iterating rapidly.

· Passion for social commerce, community-driven marketing, and beauty or lifestyle products.

Why Join Kleo Kolor?

You’ll help shape the next chapter of a brand where color, creativity, and community drive every click. Your strategy will fuel growth, empower sellers, and enhance the Kleo customer experience in a substantive way that drives your future success as well as ours.

Pay: $140,000.00 - $170,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: Remote