Digital Marketing Executive-مدير تسويق رقمي

Job Title: Digital Marketing Executive

Company: Al Adwaa Factory (Lighting)
Location: Riyadh, KSA

How to Apply: https://forms.gle/zeb2WkRWcLYTYiMa8

Key Responsibilities

1. Website Design & Management

• Fully manage and improve company website (design + performance)
• Create new pages, landing pages, and product pages
• Optimize website for:
• Speed
• Mobile responsiveness
• SEO ranking
• Ensure professional UI/UX design

2. SEO & Google / AI Presence

• Rank website on Google Page 1 for lighting products in KSA
• Optimize Google Business Profile (Maps)
• Ensure company appears in:
• Google Search
• AI search results (ChatGPT / Google AI / others)
• Perform keyword research and competitor analysis

3. Social Media Management

Handle and grow:

• Instagram
• Facebook
• X (Twitter)
• LinkedIn
• TikTok
• YouTube

Tasks:

• Create posts (graphics + videos)
• Manage comments and messages
• Grow audience and engagement

4. Paid Advertising

Plan and run ads on:

• Google Ads (Search, Display)
• YouTube Ads
• Meta Ads (Facebook & Instagram)
• LinkedIn Ads
• Snapchat Ads (very important in KSA)

5. E-Commerce Management

• Fully manage stores on:
• Amazon.sa
• Noon.com
• Product uploads, SEO optimization, pricing, promotions
• Run marketplace ads and improve conversions
• Track daily sales performance

6. Content Creation & Design

• Create high-quality designs using:
• Adobe Photoshop
• Adobe Illustrator
• Canva
• Create short videos using:
• CapCut or similar tools
• Develop product visuals, ads, and social media content

7. Lead Generation & Communication

• Generate leads via:
• Website
• Social media
• Ads
• Manage customer communication using:
• WhatsApp Business
• Support B2B inquiries (contractors, projects, etc.)

8. System Integration (Important)

• Work with internal team to align:
• Website
• Odoo (inventory/products)
• Amazon & Noon stores

Technical Skills Required (Must Have)

Website & Development

• Strong experience in:
• WordPress (themes, plugins, page builders like Elementor)
• Basic HTML, CSS (for customization)
• Website speed optimization & SEO structure

SEO & Analytics

• SEO tools (Ahrefs / SEMrush / Google Search Console)
• Google Analytics 4
• Keyword research & on-page optimization

Advertising Platforms

• Google Ads
• Meta Ads Manager
• LinkedIn Ads
• Snapchat Ads
• YouTube Ads

E-commerce Platforms

• Amazon Seller Central (KSA)
• Noon Seller Lab
• Product listing optimization & ad management

Design & Content Tools

• Adobe Photoshop (Advanced)
• Adobe Illustrator (Advanced)
• Canva
• CapCut or video editing tools

Other Tools

• WhatsApp Business tools
• Basic understanding of Odoo (product/inventory sync)
• AI tools (ChatGPT, image/video AI tools) for faster work

Requirements

• Must be Graduate in IT or Computer Science
• 3–6 years’ experience in digital marketing
• Experience handling multiple platforms independently
• Strong design + technical + marketing skills
• Experience in KSA market is preferred
• Must be hands-on (doer, not only planning)

KPIs (Performance Targets)

• Rank on Google Page 1 for key lighting keywords
• Increase leads (calls / WhatsApp / website inquiries)
• Grow social media engagement and followers
• Generate consistent sales from Amazon & Noon
• Improve website traffic and conversion rate

Salary

Based on experience (KSA market standard)

How to Apply:

Apply at filling the form " https://forms.gle/zeb2WkRWcLYTYiMa8 " Selecting IT Department

Job Type: Permanent

Application Question(s):

• Are you Graduate of IT or Computer Science?

Location:

• Riyadh (Preferred)

Work Location: In person