Digital Marketing Executive

Company Description

Eleva Communications is a dynamic communication agency based in Abu Dhabi, specializing in Advertising, Media Production, Events, and Digital Marketing. We help brands tell their stories through innovative marketing strategies, engaging content, and impactful campaigns. Our team thrives on creativity, collaboration, and delivering outstanding results for our clients across various industries.

If you're passionate about social media, digital marketing, and content creation, this is your chance to be part of an exciting and fast-growing company!

Role Description

This is a full-time, on-site role in Abu Dhabi for a Social Media Marketing Specialist at Eleva Communications. The Social Media Marketing Specialist will be responsible for social media marketing, content creation, digital marketing, marketing strategy, and communication tasks on a daily basis.

Key Responsibilities

• Develop and execute social media marketing strategies across platforms (Instagram, LinkedIn, Facebook, TikTok, X, etc.).
• Create engaging and high-quality content, including graphics, videos, and copywriting.
• Manage social media accounts, ensuring brand consistency and audience engagement.
• Plan, execute, and optimize sponsored ads and paid advertising campaigns on social media platforms (Facebook Ads, Instagram Ads, LinkedIn Ads, Google Ads, TikTok Ads, etc.).
• Analyze the performance of paid and organic social media campaigns, providing insights and recommendations.
• Stay updated on digital marketing trends, social media algorithms, and best practices.
• Collaborate with internal teams, including designers and videographers, to produce impactful campaigns.

Required Software Skills

• Social Media & Content Tools: Buffer, Canva, WordPress
• Marketing & CRM: HubSpot, Mailchimp
• Advertising & Sponsored Ads: Google Ads, Facebook Ads Manager, LinkedIn Ads, TikTok Ads
• Project Management & Analytics: MS Office (especially PowerPoint & Excel)
• Marketing Strategy: Understanding of Marketing Funnel Strategy & Social Media Ad Targeting

Qualifications

• Proven experience in Social Media Marketing and Content Creation.
• Strong skills in Digital Marketing, Marketing Strategy, and Communications.
• Experience in creating, managing, and optimizing sponsored social media ads.
• Excellent content writing and storytelling abilities.
• Knowledge of marketing strategies, audience targeting, and industry trends.
• Strong analytical skills with experience in social media insights and performance tracking.
• Bachelor’s degree in Marketing, Communications, or a related field.
• 2+ years of experience in a similar role is a must.

Job Type: Full-time