Digital Marketing Executive

Position: Digital Marketing Executive

Location: Mumbai
Experience: 3+ Years
Employment Type: Full-time

Job Description:

We are looking for a creative and results-driven Digital Marketing Executive to join our team in Mumbai. The ideal candidate will have a strong understanding of digital marketing strategies and tools, with proven experience in executing successful campaigns, managing social media, and optimizing online presence to drive engagement, traffic, and leads.

Key Responsibilities:

• Plan, execute, and manage digital marketing campaigns across various channels.
• Collaborate with the Sales Team to design and distribute compelling EDMs (Electronic Direct Mailers) that support lead generation and improve conversion rates.
• Manage and grow the company’s presence on social media platforms including LinkedIn, Facebook, Instagram, etc., using best practices and the latest industry trends.
• Assist in the creation of content for social media, ensuring alignment with the brand’s voice and overall marketing objectives.
• Regularly update and optimize the company website for improved SEO and higher online visibility.
• Monitor campaign performance and provide actionable insights through regular reporting and analytics.

Key Requirements:

• Minimum 3 years of experience in a digital marketing role.
• Proficient in social media management, content creation, and SEO best practices.
• Experience with tools such as Google Analytics, Google Ads, Facebook Business Manager, and email marketing platforms.
• Good understanding of website optimization, including on-page and off-page SEO.
• Strong written and verbal communication skills.
• Ability to work independently and collaboratively with cross-functional teams.
• Creative mindset with attention to detail and a passion for digital trends.

Job Type: Full-time

Work Location: In person