Digital Marketing Executive

We are looking for a results-driven and creative Digital Marketing Executive to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate should have hands-on experience with performance marketing, social media management, SEO/SEM, and content strategy.

Key Responsibilities:

• Plan and execute digital marketing campaigns across platforms like Google, Meta, LinkedIn, and other ad networks.
• Manage and optimize paid marketing campaigns (PPC, display ads, social media ads) to maximize ROI.
• Develop strategies for SEO and SEM to increase website visibility and traffic.
• Manage social media pages, schedule content, and engage with followers.
• Coordinate with the design and content teams to create engaging creatives and ad copies.
• Analyze campaign performance and prepare performance reports.
• Track and manage marketing budgets effectively.
• Stay updated with digital marketing trends and emerging technologies.
• Support lead generation and conversion initiatives.

Requirements:

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Proven experience in digital marketing or performance marketing roles.
• Proficiency in tools like Google Ads, Meta Ads Manager, Google Analytics, and SEO tools (Ahrefs, SEMrush, etc.).
• Strong understanding of current online marketing concepts and best practices.
• Excellent communication, analytical, and creative skills.

Preferred Skills:

• Knowledge of email marketing tools (Mailchimp, HubSpot, etc.).
• Experience with marketing automation and CRM systems.
• Basic knowledge of graphic design or video editing tools is a plus.

Job Type: Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Work Location: In person