Digital Marketing Executive

Key Responsibilities:

• Plan and execute digital marketing campaigns across SEO, SEM, and social media platforms.
• Manage and optimize Google Ads, Meta Ads, and other paid campaigns to maximize ROI.
• Conduct keyword research and implement on-page/off-page SEO strategies.
• Create, schedule, and manage engaging content for social media platforms.
• Monitor website traffic, user behavior, and campaign performance using Google Analytics & other tools.
• Assist in email marketing campaigns, WhatsApp campaigns, and lead nurturing activities.
• Collaborate with design and content teams for landing pages, creatives, and ad copies.
• Prepare weekly/monthly reports on digital performance metrics.

Required Skills:

• Minimum 1 year of hands-on experience in digital marketing.
• Knowledge of SEO tools (Google Search Console, SEMrush, Ahrefs).
• Experience in managing paid campaigns (Google Ads, Facebook Ads).
• Familiarity with social media platforms (Instagram, LinkedIn, Facebook).
• Proficiency in Google Analytics, Data Studio, and campaign reporting.
• Basic knowledge of Canva/Photoshop/WordPress will be an added advantage.
• Strong communication, analytical, and problem-solving skills.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹32,000.00 per month

Benefits:

• Provident Fund

Work Location: In person