Role:
The Digital Marketing Executive is responsible for managing digital campaigns, generating online leads, handling social media, and designing marketing creatives/posters to promote solar rooftop and ground-mounted projects.
Responsibilities:
- Plan and execute digital marketing campaigns (Google Ads, Meta/Facebook, Instagram, LinkedIn).
- Generate and manage online leads for solar projects.
- Handle social media pages, content posting, and engagement.
- Design marketing posters, banners, creatives, and promotional materials for digital and print use.
- Create creatives for social media posts, ads, WhatsApp campaigns, and presentations.
- Manage website updates, landing pages, and inquiry forms.
- Perform basic SEO and keyword optimization.
- Track campaign performance, leads, and conversions.
- Prepare daily/weekly digital marketing and lead reports.
- Coordinate with sales teams for lead follow-ups and conversions.
Requirements:
- Graduate in Marketing, Design, Communication, or related field.
- 1–3 years of experience in digital marketing (freshers with relevant skills can apply).
- Knowledge of Google Ads, Meta Ads, and social media platforms.
- Basic knowledge of designing tools like Canva, Photoshop (preferred).
- Good communication and creative skills.
Skills Required:
- Digital marketing & lead generation
- Poster & creative designing
- Social media management
- Basic SEO & analytics
- Canva / Photoshop
- MS Excel & reporting
Job Types: Full-time, Permanent
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person