Digital Marketing Executive

SEO • SEM • Social Media • Growth

UMA Educational Services is expanding!
We are seeking a creative, data-driven, and performance-focused Digital Marketing Executive to enhance our online presence, generate leads, and develop impactful digital campaigns for our overseas education & language training services.

Position: Digital Marketing Executive (SEO, SEM & Social Media)

Location: [Add Location]
Employment: Full-Time
Salary: Competitive + Performance-Based Incentives

Key Responsibilities SEO (Search Engine Optimisation)

• Perform keyword research & competitor analysis
• Improve website ranking with on-page & off-page SEO
• Optimise blogs, landing pages & website structure
• Monitor SEO performance (Google Analytics/Search Console)

SEM (Paid Ads Campaigns)

• Run lead-generation campaigns on Google Ads, Meta Ads
• Optimize CPC, CTR & conversions
• Create compelling ad copies & landing pages
• Track ROI and improve campaign performance

Social Media & Content Creation

• Plan and create engaging posts for Instagram, Facebook, LinkedIn, Google My Business
• Handle reels, creatives, stories & short promotional videos
• Manage page growth, engagement & campaign promotions
• Work with design team or create basic creatives (Canva preferred)

Digital Branding & Marketing

• Manage website updates with basic WordPress knowledge
• Develop marketing funnels for overseas education & exam prep
• Create email marketing campaigns using Mailchimp/other tools
• Track daily marketing KPIs and prepare performance reports

Required Skills & Qualifications

• 1–3 years of experience in Digital Marketing (freshers with strong skills may apply)
• Strong knowledge of SEO, SEM, Google Ads, Meta Ads
• Ability to design basic creatives (Canva/Photoshop preferred)
• Understanding of student behaviour & education industry trends (bonus)
• Strong communication & analytical skills
• Ability to deliver quality leads & achieve campaign goals

What We Offer

• Competitive salary Attractive Incentive Structure
• Opportunity to lead digital campaigns for multiple countries
• Fast growth into Senior Digital Marketer / Team Lead roles
• Work with a dynamic and supportive team
• Constant learning & certification opportunities
• Creative freedom to experiment with content & campaigns

Apply Now

Email: info@umaes.co.in
Phone: 7208999504
UMA Educational Services

Job Type: Full-time

Pay: From ₹18,000.00 per month

Work Location: In person