Digital Marketing Executive

Job Summary

SourceTek, a portfolio company of Services Tree, is hiring an experienced Digital Marketing Executive (SEO-Focused) for its client Codesynx. We are looking for a results-driven professional with 4–5 years of hands-on experience, strong expertise in SEO, and working knowledge of other digital marketing channels. The ideal candidate will lead SEO initiatives to improve organic visibility, traffic, and conversions, while supporting paid ads, social media, and content strategies.

Key ResponsibilitiesPrimary Focus – SEO

• Lead and execute end-to-end SEO strategies (on-page, off-page, and technical SEO)
• Conduct advanced keyword research, competitor analysis, and search intent mapping
• Optimize website structure, URLs, meta tags, internal linking, schema, and landing pages
• Identify and fix technical SEO issues (crawlability, indexing, page speed, Core Web Vitals, UX)
• Plan and execute link-building strategies and digital partnerships
• Monitor rankings, organic traffic, and conversions using SEO tools
• Stay updated with Google algorithm updates and SEO best practices

Secondary Focus – Other Digital Channels

• Manage and optimize basic Google Ads and Meta Ads campaigns
• Support content marketing strategy in coordination with content and design teams
• Plan and manage social media publishing and performance tracking
• Assist with conversion optimization (CRO) and landing page improvements
• Collaborate with developers for SEO-friendly implementations

Reporting & Analytics

• Track performance using Google Analytics (GA4), Google Search Console, and SEO tools
• Prepare weekly and monthly SEO & digital performance reports
• Provide insights and recommendations based on data analysis

Required Skills & Experience

• 4–5 years of hands-on experience in digital marketing with a strong SEO focus
• Proven expertise in on-page, off-page, and technical SEO
• Experience with tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog, or similar
• Solid understanding of ranking factors, keyword research, and search trends
• Basic understanding of Google Ads and social media advertising
• Working knowledge of HTML/CSS for SEO optimization
• Strong communication, reporting, and analytical skills

Preferred (Nice to Have)

• Experience with WordPress or other CMS platforms
• Knowledge of content marketing, email marketing, or CRO
• Experience handling local and international SEO projects
• Familiarity with Meta Ads Manager, Looker Studio, or automation tools

How to Apply

Send your CV to talent@sourcetek.co
Mention “Digital Marketing Executive (SEO-Focused) – Codesynx” in the subject line.

Job Type: Full-time

Pay: Rs80,000.00 - Rs150,000.00 per month

Application Question(s):

• Can you do SEO ?

Experience:

• Digital Marketing Executive: 3 years (Preferred)

Work Location: In person