Digital Marketing Executive

Job description

We are looking for a creative and strategic Social Media Manager to handle our brands online presence across multiple social media platforms. The candidate will be responsible for planning, creating, and publishing engaging content, increasing brand awareness, and driving audience engagement and leads.

Key Responsibilities

Develop and implement social media strategies aligned with business goals

Create, schedule, and publish posts across platforms such as Instagram, Facebook, and YouTube

Design creative content including images, reels, videos, and captions

Manage daily social media activities including comments, messages, and community engagement

Plan and execute paid advertising campaigns to generate leads and conversions

Monitor trends, competitor activities, and audience preferences

Analyze performance using insights and analytics tools and prepare reports

Coordinate with marketing, design, and sales teams for campaigns and promotions

Handle influencer collaborations and brand partnerships

Manage website updates and support SEO activities

Requirements

Proven experience as a Social Media Manager or similar role

Strong knowledge of social media platforms, algorithms, and trends

Basic graphic design and video editing skills (Canva, Adobe,etc.)

Understanding of paid ads (Meta Ads, Google Ads)

Excellent communication and content writing skills

Creative mindset with attention to detail

Ability to work independently and meet deadlines

Preferred Qualifications

Bachelors degree in Marketing, Communications, or related field

Experience in hospitality, real estate, or lifestyle brands (preferred)

Knowledge of SEO and digital marketing strategies

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person