Digital Marketing Executive (Pre-Production)

Job Title : Digital Marketing Executive – Pre-Production

Job Summary

We are seeking a Digital Marketing Executive with strong pre-production skills who can plan, coordinate, and execute digital marketing campaigns from concept to launch. The role requires expertise in campaign planning, content ideation, scripting, shoot coordination, and performance-driven digital execution.

Key ResponsibilitiesDigital Marketing

• Plan and execute digital marketing campaigns across Google, Meta, Instagram, YouTube, and other platforms
• Manage paid ad campaigns (Google Ads, Meta Ads) and optimize for leads and engagement
• Monitor campaign performance and prepare weekly/monthly reports
• Work on lead generation, funnel planning, and remarketing strategies
• Handle social media management – posting, engagement, and growth

Pre-Production & Content Planning

• Plan video concepts, scripts, and storyboards for ads, reels, and promotional videos
• Coordinate pre-production activities including shoot schedules, locations, permissions, and talent (students/teachers/management)
• Prepare content calendars aligned with marketing campaigns
• Brief designers, videographers, and editors with clear creative requirements
• Ensure branding, messaging, and campaign objectives are clearly defined before production

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Media, Mass Communication, or related field
• 1–3 years of experience in digital marketing and pre-production planning
• Hands-on experience with Google Ads & Meta Ads
• Strong understanding of social media content strategy & video marketing
• Ability to write basic scripts, captions, and ad copies
• Good coordination and project management skills

Preferred Skills (Added Advantage)

• Experience in education / school / college marketing
• Knowledge of reels strategy, YouTube ads, and short-form content
• Basic understanding of videography & video editing workflows
• Familiarity with tools like Canva, Meta Business Suite, Google Analytics

Job Type

• Full-time

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

Ability to commute/relocate:

• Bellandur, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Master's (Preferred)

Work Location: In person