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Digital Marketing Faculty — Job Description Job Summary

As a Digital Marketing Faculty, you’ll be responsible for teaching, coaching, and mentoring students in digital marketing concepts and skills. You’ll help learners understand both theory and real-world application of digital marketing tools, platforms, and strategies, and prepare them for careers or certifications in the digital space.

Key Responsibilities

  • Deliver classroom or online lectures covering core digital marketing modules such as:
  • SEO (Search Engine Optimization)
  • SEM (Search Engine Marketing) & Google Ads
  • Social Media Marketing (Facebook, Instagram, LinkedIn)
  • Content Marketing and Blogging
  • Email Marketing
  • Analytics and Reporting (e.g., Google Analytics)
  • Strategy and campaign planning.
  • Develop/upate course materials including lesson plans, presentations, assignments, and case studies.
  • Guide students on practical projects and live campaigns to build hands-on experience.
  • Evaluate student performance through tests, assignments, and project assessments, and provide constructive feedback.
  • Mentor learners for placements or certification exams such as Google, Meta, HubSpot, etc.
  • Stay updated with current trends, tools, and best practices in digital marketing and integrate them into training.
  • Collaborate with other faculty members to improve curriculum and training quality.

Required Qualifications

  • Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field.
  • Strong hands-on experience in digital marketing roles (agency, corporate, or teaching). Often 2+ years preferred.
  • Professional certifications in digital marketing tools/platforms (e.g., Google, Meta, HubSpot) are an advantage.
  • Excellent communication and presentation skills to effectively explain concepts to learners.
  • Comfortable working with digital tools such as Google Analytics, social media dashboards, SEO tools, email marketing platforms, etc.

Preferred Experience

  • Prior teaching or training experience in digital marketing or related subjects.
  • Experience managing live campaigns and real-world projects.
  • Ability to design and evaluate practical assignments that simulate industry scenarios.

What You’ll Bring to the Role

  • Passion for helping learners succeed in digital marketing careers.
  • Ability to simplify complex topics for students with varied backgrounds.
  • Commitment to continuous learning and staying updated with digital trends.

Typical Tools/Platforms You Might Teach

  • Google Analytics & Search Console
  • Google Ads / PPC Platforms
  • Meta Business Suite (Facebook & Instagram)
  • SEO Tools (e.g., Ahrefs, SEMrush)
  • Email Marketing Platforms (e.g., Mailchimp, HubSpot)
  • Content & Social Media Scheduling Tools

Job Type: Full-time

Pay: ₹18,000.00 - ₹22,000.00 per month

Work Location: In person

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