Responsibilities
- Back linking activities
- End to end SEO optimization
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Requirements and skills
- Proven experience as Digital Marketing Intern or similar role or should have completed a digital marketing course from reputed institute
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- BSc/BA in marketing or relevant field
Job Type: Internship
Contract length: 6 months
Pay: ₹7,000.00 - ₹10,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Ability to commute/relocate:
- Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person