Digital Marketing Manager

WhatsApp Bot Management

• Handle customer service bot 24x7 (handover when absent; up to 5 users).
• Manage multiple departments via single dashboard & team inbox.
• Integrate with Google Sheets, CRM & other software.
• Manage fund allocation, lead assignment, and ensure lead response within 30 mins (7 AM–6 PM).
• Automate: lab results, clinic & dental bookings, pharmacy sales.
• Run bulk WhatsApp marketing campaigns.
• Enable chatbot integration with website & social media.
• Maintain user communication cycle.

Digital & Social Media Management

• Handle Facebook, Instagram, Twitter (X), LinkedIn, YouTube pages.
• Manage website and Google Ads (with external support).
• Custodian of all digital credentials/assets.
• Monitor comments, DMs, and plan content calendar (special/seasonal posts).
• Ensure 15 creatives monthly (10 ads + 5 posts + special days), 4 videos, and explainer/animation videos (external support).

Performance & Reporting

• Prepare monthly digital performance reports (ads/posts: impressions, reach, clicks, leads, cost).
• Monitor ad saturation, optimize campaigns, and ensure digital business/follower targets.
• Implement digital strategies for Middle East & Maldives audience.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Required)

Language:

• English (Required)

Work Location: In person