Digital Marketing Manager

· Stay up to date with the latest technology and best practices

· Manage and improve online content, considering SEO and Google Analytics

· Build an inbound marketing plan, forecast sales performance trends

· Monitor competition and provide suggestions for improvement

· Assist in the formulation of strategies to build a lasting digital connection with consumers

· Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

· Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness

· Be actively involved in SEO efforts (keyword, image optimization etc.)

· Prepare online newsletters and promotional emails and organize their distribution through various channels

· Provide creative ideas for content marketing and update the website

· Collaborate with designers to improve user experience

· Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

· Acquire insight in online marketing trends and keep strategies up-to-date

· Maintain partnerships with media agencies and vendors

· Undertake all additional tasks delegated or assigned by the Marketing head or reporting manager.

Job Types: Full-time, Permanent

Pay: ₹300,000.00 - ₹900,000.00 per year

Work Location: In person