Digital Marketing Manager

We’re looking for: Marketing Manager (Full time)

Location: Dubai, UAE

Past Experience:* 5+ yearsIndustry:D2C, E-commerce, Home & Lifestyle*

About Us

Cloud Scape Linen is a fast-growing, direct-to-consumer (D2C) home linen brand that has rapidly climbed the ranks in its category. As we scale, we are looking for a Marketing Manager who thrives in a startup environment, can take ownership of marketing initiatives, and drive growth across multiple channels.

Role Overview

As a Marketing Manager, you will be responsible for developing and executing marketing strategies that drive customer acquisition, retention, and brand growth. You should have deep expertise in performance marketing, Go-To-Market (GTM) strategies, and launching businesses from zero to one.

Key ResponsibilitiesMarketing Strategy & Execution

• Develop and implement a comprehensive marketing strategy aligned with business goals.
• Plan and execute GTM strategies for new product launches and market expansions.
• Own and optimize the full-funnel marketing approach (awareness, acquisition, conversion, and retention).

Performance Marketing & Growth

• Hands-on management of Google Ads, Meta (Facebook & Instagram), and other relevant paid media channels.
• Scale performance marketing campaigns with a strong focus on CAC, ROAS, and LTV.
• Experiment with new paid and organic growth channels to drive efficiency and profitability.

Brand & Content Strategy

• Work closely with design and content teams to ensure messaging consistency across platforms.
• Develop and optimize website content, email marketing campaigns, and social media strategy.
• Implement brand storytelling to build long-term brand equity.

Data-Driven Decision Making

• Define key marketing KPIs and monitor campaign performance in real time.
• Use analytics tools (Google Analytics, GA4, Meta Insights, etc.) to derive actionable insights.
• A/B test creative, messaging, and landing pages to optimize conversion rates.

Customer & Community Engagement

• Build and nurture an engaged online community through organic and paid strategies.
• Leverage influencer marketing, partnerships, and collaborations to drive awareness and credibility.
• Implement customer feedback loops {respond with " csldm25 " along with application }to improve product positioning and marketing efforts.

Startup-Ready Execution & Leadership

• Ability to operate in a fast-paced, resource-constrained startup environment.
• Lead and mentor junior marketers, freelancers, and external agencies.
• Work cross-functionally with product, operations, and customer support to ensure a seamless customer experience.

Qualifications & Skills

• 5+ years of experience in digital marketing, growth marketing, or performance marketing roles.
• Proven track record of launching and scaling D2C brands or e-commerce businesses.
• Hands-on experience with Google Ads, Meta Ads, and other digital marketing platforms.
• Strong analytical mindset with experience in attribution modeling and marketing analytics.
• Excellent storytelling and content strategy skills.
• Familiarity with Shopify, Klaviyo, Google Analytics, and marketing automation tools.
• Ability to operate with limited resources and drive results in a startup environment.
• Experience in affiliate marketing, influencer collaborations, and partnerships is a plus.

Why Join Us?

• Be part of a fast-growing D2C brand disrupting the home linen space.
• Work in a dynamic, high-growth startup environment with ownership and autonomy.
• Opportunity to shape the brand's marketing strategy from the ground up.
• Competitive salary with performance-based incentives.

If you're a self-starter, love building brands from scratch, and have a growth-driven mindset, we’d love to hear from you!

Apply now! Email your CV to connect@cloudscapelinen.com

Job Type: Full-time

Experience:

• Marketing: 5 years (Required)
• Startup / Early Stage Business: 3 years (Required)

Expected Start Date: Immediate

Job Type: Full-time

Pay: AED5,000.00 - AED7,000.00 per month

Application Question(s):

• Start Up Experience

Experience:

• Digital Marketing: 5 years (Required)