Digital Marketing Manager

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies aligned with business goals
• Manage and optimize paid campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn, etc.
• Oversee SEO & SEM activities to improve organic traffic and search rankings
• Plan and execute social media marketing, content calendars, and engagement strategies
• Monitor campaign performance using Google Analytics, Search Console, and other tools
• Optimize conversion rates and improve ROI through A/B testing and data analysis
• Manage email marketing, WhatsApp campaigns, and marketing automation tools
• Coordinate with designers, content writers, and external agencies
• Prepare regular performance reports and present insights to management
• Stay updated with latest digital marketing trends and platform updates
• Required Skills & Qualifications
• Bachelor’s degree in Marketing, Business, or a related field
• Proven experience as a Digital Marketing Manager or similar role
• Strong knowledge of SEO, PPC, social media ads, content marketing
• Hands-on experience with Google Ads, Meta Ads Manager, Analytics tools
• Understanding of CRM tools and lead management systems
• Excellent analytical, communication, and leadership skills
• What We Offer
• Competitive salary
• ESIC

Job Type: Full-time

Pay: ₹14,254.57 - ₹25,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Paid sick time

Work Location: In person