Digital Marketing Manager (Corporate)

Job Title: Digital Marketing Manager (Corporate)
Department: Sales & Marketing, Public Relations
Location: Kolkata, Salt Lake Sector - V

Industry:Polymer & Flexible Packaging
B2B End-User: All Food / Non-Food Industry I Steel I Paper I FMCG Packaging I Govt. Bodies &All Medium & Large Corporates

Job Summary:The Digital Marketing Manager shall be responsible for planning, implementing,& managing the company’s digital marketing strategies to enhance brand awareness, generate leads, & drive business growth. This tech-savvy strategist role involves managing online campaigns, social media, website performance, & digital communication to support sales and public relations objectives.

Salary : Based on Interview & Experience with perks & privileges as per Company Rules (Industry – Leading Remuneration)

Key Responsibilities:
•Plan & execute digital marketing strategies and campaigns.
•Manage social media platforms & online presence on Facebook, Instagram, LinkedIn, etc.
•Handle SEO, SEM, Google Ads, online promotions & paid advertisements.
•Create & manage unique digital content for website and marketing materials.
•Monitor and analyze campaign performance and prepare reports.

Key Performance Indicators (KPIs)

• Website traffic growth
• Lead generation
• Social media engagement
• Campaign ROI
• Brand visibility

Key Skills & Competencies:
•Strong knowledge of digital marketing tools and platforms.
•SEO, Google Ads, Social Media Marketing expertise.
•Content creation and communication skills.
•Analytical and strategic thinking.
•Leadership and team management skills.

Qualification & Experience:
* IT & Tech - Savvy.
* Bachelor’s degree in Marketing, Business, Communications, or related field.
* 1– 2years' experience in corporate marketing / business development/ sales.
* Experience in digital marketing of manufacturing / packaging / B2B industry will be an added advantage.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹22,000.00 per month

Benefits:

• Health insurance
• Paid sick time
• Provident Fund

Application Question(s):

• What is the most fascinating thing about digital maketing?

Work Location: In person