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Digital Marketing Manager - Digital Marketing
- Develop and execute a comprehensive digital media strategy to drive brand awareness, customer acquisition, and retention.
- Plan and execute all digital media plans, including SEO/SEM, social media, and display advertising campaigns.
- Plan, execute, and measure experiments and conversion tests.
- Instrument conversion points and optimize user funnels.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Develop and monitor digital media budgets.
- Measure and report performance of all digital media campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies
- Collaborate with brand teams to create to ensure media best practices are followed across all digital channels.
- Collaborate with agencies and other vendor partners.
Education
:
Bachelor degree
Work Experience
:
8 - 11 Years of relevant experience in marketing
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