FIND_THE_RIGHTJOB.
Digital Marketing Operations Specialist
JOB_REQUIREMENTS
Hires in
Not specified
Employment Type
Not specified
Company Location
Not specified
Salary
Not specified
Position Title: Digital Marketing Operations Specialist
Reports to: Director of Digital Marketing
Department: Marketing
Location: Remote, USA
Salary: $60,000-$70,000 Depending on Location and Experience
Role Summary
The Digital Marketing Operations Specialist ensures digital marketing initiatives run efficiently and accurately. This role manages data integrity (in partnership with internal teams), creative asset trafficking, sponsorship & partnership deliverable execution, and operational workflows across digital channels and external vendors. You’ll act as the internal owner of digital data accuracy, campaign readiness, and process enablement, while also partnering closely with our internal teams and digital and paid media agencies to help execute high-performing campaigns and surface insights.
Key Responsibilities
Digital Marketing Operations & Reporting
Department: Marketing
Location: Remote, USA
Salary: $60,000-$70,000 Depending on Location and Experience
Role Summary
The Digital Marketing Operations Specialist ensures digital marketing initiatives run efficiently and accurately. This role manages data integrity (in partnership with internal teams), creative asset trafficking, sponsorship & partnership deliverable execution, and operational workflows across digital channels and external vendors. You’ll act as the internal owner of digital data accuracy, campaign readiness, and process enablement, while also partnering closely with our internal teams and digital and paid media agencies to help execute high-performing campaigns and surface insights.
Key Responsibilities
Digital Marketing Operations & Reporting
- Own data governance and tracking accuracy across analytics and advertising platforms
- Partner with the paid media agency on dashboard creation, structure, and automation
- Help maintain dashboards and investigate discrepancies to ensure reporting integrity for web and paid media performance. Collaborate with channel owners to incorporate their data where appropriate.
- Synthesize web and paid media insights into actionable recommendations for internal teams; support cross-channel reporting by integrating (not generating) insights from email and social teams.
- Manage user access, platform hygiene, and tagging structures
- Review landing page (for paid and organic) structure and performance, partner with web team to ensure best practices, support SEO alignment, and confirm tracking is implemented correctly so paid and organic efforts can be accurately measured
- Agency collaboration: Agency (full-service paid media) builds and analyzes dashboards. You ensure accuracy, internal adoption, and shared reporting
Paid Media Operations & Creative Trafficking
- Coordinate creative asset delivery, version control, and trafficking for paid media campaigns
- Review campaign readiness (audiences, tracking, naming conventions) prior to activation
- Support segmentation, retargeting, and email/CRM integration with paid media campaigns
- Conduct campaign quality assurance and manage approvals
- Maintain platform access, clean-up, and documentation
- Agency collaboration: Paid Media agency leads campaign setup, optimization, and performance management; you own internal readiness and governance
Sponsorship & Partnership Operations
- Maintain a centralized database of partnership agreements, deliverables, costs, and fulfillment status
- Coordinate submission of digital assets to partners, sponsors, and event organizers
- Track performance and provide updates to internal stakeholders
- Agency collaboration: Agency may provide performance reporting support; you manage logistics and internal compliance
Team & Process Workflow Management
- Assist with organizing documentation, calendars, and communication for major digital initiatives
- Streamline operational processes to reduce manual effort and improve campaign speed to launch
- Serve as the Digital connector between internal teams (specifically product marketing and creative), vendors, and agencies to ensure alignment
Qualifications
- 3–4+ years' experience in digital marketing, marketing operations, or ad operations
- Expert level of familiarity with digital platforms (Google Ads, Meta), analytics tools (GA4, Looker Studio, DOMO)
- Strong organizational and project management capability with high attention to detail
- Comfort working with data and supporting performance storytelling
- Excellent communication skills and vendor collaboration experience
- As required, inclusion in official or incidental photographs and videos for MOTB and/or guests
Preferred Qualifications
- 5+ years of relevant experience, or experience in a high-volume, multi-channel environment
- Bachelor’s degree in marketing, advertising, business, analytics, communications, or equivalent practical experience
- Certifications such as Google Analytics (GA4), Google Ads, Meta Blueprint, or related measurement and platform credentials
- Familiarity with tag management, UTM governance, and conversion tracking best practices (e.g., Google Tag Manager, pixels)
- Exposure to landing page optimization and SEO fundamentals (e.g., site structure, on-page best practices, Core Web Vitals awareness)
Success Looks Like
- Campaigns launch on time, on brand, and with correct tracking
- Shared Dashboards are accurate, trusted, and actively used in decision-making
- Agency deliverables are activated smoothly with minimal back-and-forth
- Internal workflows become faster, clearer, and more scalable
- Landing pages support measurable, effective user journeys and contribute positively to paid and organic performance
© 2026 Qureos. All rights reserved.