Digital Marketing Specialist

Job Title: Digital Marketing Instructor (Practical Training Specialist)
Location: Onsite – Rawalpindi (Chandani Chowk)
Timings: 02:00 PM to 06:00 PM
Days: Monday & Tuesday
Type: Contract-Based / Part-Time
Organization: Saylani Mass IT Training Program

About the Role:
We are looking for a dynamic and experienced Digital Marketing Instructor to lead our 3-month intensive "Digital Marketing Mastery" program. The ideal candidate must bring not only deep theoretical knowledge but also hands-on practical experience in executing real-world digital marketing strategies, including SEO, SEM, social media advertising, content creation, e-commerce, and freelancing platforms like Fiverr and Upwork.

Key Responsibilities:

• Deliver engaging, practical classroom sessions based on the provided course modules.
• Guide students in developing their own Shopify stores and running live ad campaigns.
• Evaluate and grade quizzes, assignments, midterms, and final projects.
• Mentor students on freelancing strategies and client pitching.
• Provide insights on current industry tools and marketing agency structures.
• Ensure students gain practical exposure in content creation, copywriting, ad management, and analytics.

You Must Have:

• Proven experience in digital marketing (min. 2–3 years) with a portfolio of past campaigns or eCommerce work.
• Strong command of tools such as Google Ads, Meta Ads, SEO tools, Canva, Shopify, etc.
• Prior experience in training, mentoring, or teaching preferred.
• Ability to teach and demonstrate hands-on activities in areas like SEO audits, social media campaign setup, content design, email marketing, and freelance profile building.
• Updated knowledge of trends in performance marketing and agency structures.

Course Topics You'll Teach:

• Marketing Foundations & Strategy
• E-commerce & Shopify Store Setup
• Google Ads, SEO, and Social Media Marketing
• Branding, Content Marketing, and Copywriting
• Social Media Optimization
• Freelancing Platforms & Client Management

Job Types: Part-time, Contract

Application Question(s):

• This is an instructor role. Are you willing to teach students and help them learn advance digital marketing skills? Why do you find yourself a best fit for this job? Do you feel easy with the course timing i.e. Monday & Tuesday 02:00 PM to 06:00 PM?

Education:

• Bachelor's (Preferred)

Experience:

• SEO: 3 years (Preferred)
• Google Ads: 3 years (Preferred)
• Meta Ads: 3 years (Preferred)
• Shopify: 3 years (Preferred)

Location:

• Rawalpindi (Required)

Work Location: In person