Digital Marketing Specialist

We are seeking a motivated Digital Marketing Specialist with 3-5 years of hands-on experience in generating inbound calls/leads. The ideal candidate will be skilled in creating and executing campaigns that drive traffic, engagement, and conversions.

Key Responsibilities

• Plan, execute, and optimize campaigns across Google Ads
• Plan, create, and manage e-commerce advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram) Ads, and other digital channels.
• Run and optimize Shopify-based e-commerce ads to drive traffic, increase conversions, and maximize ROI.
• Focus on call generation campaigns to increase inbound inquiries and leads.
• Track and analyze campaign performance using analytics tools and adjust strategies for better results.
• Manage landing pages, ad creatives, and lead forms for maximum conversions.
• Research keywords, audiences, and trends to improve campaign targeting.

Requirements

• 2-5+ years of experience in digital marketing.
• Proven experience in call/lead generation campaigns.
• Good knowledge of Google Ads, Facebook Ads Manager, SEO basics, and analytics tools.
• Strong understanding of performance metrics like CPC, CTR, and conversion rates.
• Creative thinking and strong communication skills.

Job Type: Full-time

Pay: ₹30,689.51 - ₹100,000.00 per month

Benefits:

• Food provided

Experience:

• E-Commerce Ads call generation: 2 years (Required)
• e-commerce ad expertise: 2 years (Required)

Work Location: In person